Digital Commerce & Brand Sales

PT. NILAM WIDURI; Jakarta Utara; On-site; IDR 200,880,000 - 334,800,000; Full time

Job summary

PT NILAM WIDURI seeks a results-driven Sales & Marketing Lead to drive fragrance application product sales across brands through targeted sales, digital marketing, and partnerships in Jakarta. You will supervise a team handling content, design, and social media while coordinating with multiple departments to optimize stock, orders, and fulfillment.

The ideal candidate brings 3+ years in sales or digital marketing, strong analytics, and experience managing channels from social to marketplace,

Qualifications

• Minimum 3 years experience in sales, digital marketing, brand, or business development.
• Experience leading sales and/or digital teams.
• Strong in sales and target revenue.
• Understanding of social media, marketplace, paid ads, CRM, and analytics.
• Able to read conversion, ROAS, CAC, AOV, and customer funnel.
• Creative but numbers-oriented with strong follow-up.
• Able to use AI for analysis, forecasting, campaigns, and optimization.
• Understanding of Odoo is an advantage.
• Experience in fragrance, beauty, cosmetics, FMCG, D2C, or e-commerce is an advantage.

Responsibilities

• Lead the business of fragrance application products and increase sales for each brand through sales, digital, marketplace, ads, campaigns, and customer development.
• Set targets and increase sales for each brand application.
• Develop sales plans and digital sales plans per brand and per channel.
• Manage sales development through direct sales, social media, marketplace, website, reseller, partner, and other channels.
• Analyze performance of social media, marketplace, website, and customer funnel to identify sales improvement opportunities.
• Direct and evaluate paid ads/performance advertising, including cost effectiveness and results.
• Lead Content Creator, Graphic Designer, Brand Development, Brand Admin, and Social Media Specialist.
• Develop campaigns, product launches, affiliates, partnerships, events, and exhibitions that generate sales opportunities.
• Manage leads, CRM, conversion, repeat orders, and customer retention.
• Evaluate effectiveness and cost efficiency of each channel/programCoordinate with relevant departments regarding stock, orders, fulfillment, and customer needs.

Skills

Sales leadership

Digital marketing

CRM management

Analytics

AI forecasting

Paid ads

Education

D3/S1 in Marketing, Business, Management, or Communication

Tools

Odoo

Job description

Lead the business of fragrance application products and increase sales for each brand through sales, digital, marketplace, ads, campaigns, and customer development.

Key responsibilities

• Set targets and increase sales for each brand application
• Develop sales plans and digital sales plans per brand and per channel
• Manage sales development through direct sales, social media, marketplace, website, reseller, partner, and other channels
• Analyze performance of social media, marketplace, website, and customer funnel to identify sales improvement opportunities
• Direct and evaluate paid ads/performance advertising, including cost effectiveness and results
• Lead Content Creator, Graphic Designer, Brand Development, Brand Admin, and Social Media Specialist
• Develop campaigns, product launches, affiliates, partnerships, events, and exhibitions that generate sales opportunities
• Manage leads, CRM, conversion, repeat orders, and customer retention
• Evaluate effectiveness and cost efficiency of each channel/programCoordinate with relevant departments regarding stock, orders, fulfillment, and customer needs

About you

• Minimum D3/S1 in Marketing, Business, Management, Communication, or related field
• Minimum 3 years experience in sales, digital marketing, brand, or business development
• Experience leading sales and/or digital teams
• Strong in sales and target revenue
• Understanding of social media, marketplace, paid ads, CRM, and digital analytics
• Able to read conversion, ROAS, CAC, AOV, and customer funnel
• Creative but numbers-oriented and strong in follow-up
• Able to use AI for analysis, forecasting, campaigns, and work optimization
• Understanding of Odoo is an advantage
• Experience in fragrance, beauty, cosmetics, FMCG, D2C, or e-commerce is an advantage

About us

PT NILAM WIDURI is a company offering opportunities for professionals ready to grow and make real impact.