Performance Marketing Lead - Meta, TikTok and Growth

Poyzgroup Kemilang; Jakarta Utara; On-site; IDR 200,880,000 - 334,800,000; Full time

Job summary

Poyzgroup Kemilang in Jakarta is seeking a digital marketing professional who understands that campaigns must translate into measurable business results. You will develop and execute strategies across multiple brands, planning paid campaigns on Meta, TikTok, and Google Ads while aligning with business objectives.

You will monitor performance, optimize budgets, target audiences, and creatives; analyze metrics like reach, CTR, CPC, ROAS; and collaborate with social media, content, design, and

Qualifications

• Minimum 2 years in Digital Marketing or related roles.
• Hands-on with Meta Ads Manager required.
• Experience with TikTok Ads and Google Ads is a plus.
• Strong understanding of digital funnels, targeting, retargeting, conversion, and customer acquisition.

Responsibilities

• Develop and execute digital marketing strategies across multiple brands.
• Plan and manage paid advertising campaigns across Meta and TikTok.
• Monitor, optimize campaigns including budget, audience, creatives, and conversions.
• Analyze metrics: Reach, CTR, CPC, CPM, CPA, ROAS, leads, conversions.
• Collaborate with Social Media, Content, Design, Videography, KOL, and Sales teams.
• Create weekly and monthly performance reports with insights and recommendations.
• Evaluate campaigns and propose data-driven improvements.

Skills

Meta Ads Manager

TikTok Ads

Google Ads

Digital Marketing

Analytics

Budget Management

Agency Experience

Data-driven

Tools

Meta Ads Manager

Google Ads

TikTok Ads

Job description

Poyzgroup Kemilang in Jakarta is seeking a digital marketing professional who understands that campaigns must translate into measurable business results. You will develop and execute strategies across multiple brands, planning paid campaigns on Meta, TikTok, and Google Ads while aligning with business objectives.

You will monitor performance, optimize budgets, target audiences, and creatives; analyze metrics like reach, CTR, CPC, ROAS; and collaborate with social media, content, design, and