Manager Product

Trakindo; Daerah Khusus Ibukota Jakarta; Sur place; IDR 167 400 000 - 279 000 000; Plein temps

Résumé du poste

A leading equipment distribution company in Jakarta is looking for an experienced Marketing Manager to develop and execute product marketing strategies. The role requires a minimum of 5 years of experience in a similar industry and a strong educational background in Business Administration or Marketing. The successful candidate will provide marketing analysis and manage marketing execution, ensuring alignment with company goals and customer satisfaction. This position plays a crucial role in the lifecycle management of products.

Qualifications

• Minimum 5 years experience in Marketing/ Marketing in Similar Industry.
• Strong understanding of Market Analysis for product positioning.
• Experience in developing and executing marketing strategies.

Responsabilités

• Provide Market Analysis focus direction to Marketing Intelligence.
• Developing Product Marketing Strategy or Go To Market Strategy.
• Managing Marketing Execution for Retail or Fleet Deal.
• Analyzing marketing performance by specific product.

Connaissances

Market Analysis

Product Marketing Strategy

Customer Segmentation

Marketing Execution

Performance Analysis

Formation

Minimum S1 in Business Administration/ Marketing

Description du poste

Job Descriptions

Requirements

• Minimum S1 in Business Administration/ Marketing major
• Minimum 5 years experience in Marketing/ Marketing in Similar Industry

Responsibilities

• Accountable for provide Market Analysis focus direction to Marketing Intelligence, as well as develop product comparison and production study analysis
• Accountable for developing Product Marketing Strategy or Go To Market Strategy, including Determine Customer Segment and targeted segment for specific product, Develop Products and Services Marketing Strategy (positioning, product value proposition, TCO
• Accountable for managing Marketing Execution, including Manage Marketing Segment (Retail or Fleet Deal), Execute Product Marketing Plan, Manage Merchandizing and Communication strategy
• Accountable for analyzing marketing performance by specific product (Product, Margin, Premium and TCO). Including market share, customer satisfaction, merchandizing program effectiveness or ROI
• Responsible for managing Product Lifecycle end to end process, in collaboration with Caterpillar, including Monitor the overall lifecycle of products, services and bundles of those, Coordinate and manage necessary action to perform any movement within the
• Responsible for developing alignment Prime Product Marketing Strategy for specific product related to aftersales in coordination with PS Marketing (Commodity)
• Responsible for providing enriched forecast for optimum prime product inventory levels