A leading company in Indonesia is seeking a Marketing Manager to focus on market analysis and product marketing strategies. You will be accountable for developing and executing marketing strategies, managing product lifecycles, and analyzing marketing performance. The ideal candidate should have a minimum S1 in Business Administration or Marketing, with at least 5 years of experience in a similar industry, and a GPA of 2.75 or higher. This role offers competitive career advancement opportunities.
Qualifications
Minimum 5 years experience in Marketing/ Marketing in Similar Industry.
GPA minimum 2.75.
Minimum 5 years experience in Marketing or Marketing in similar industry.
Responsibilities
Accountable for providing Market Analysis focus direction to Marketing Intelligence.
Develop product comparison and production study analysis.
Develop Product Marketing Strategy or Go To Market Strategy.
Manage Marketing Execution, including Marketing Segment and Product Marketing Plan.
Analyze marketing performance by specific product.
Manage Product Lifecycle end to end process.
Develop alignment for Prime Product Marketing Strategy.
Provide enriched forecast for optimum product inventory levels.
Skills
Market analysis
Go-To-Market strategy
Product marketing
Customer segmentation
Marketing analytics
Lifecycle management
Education
Minimum S1 in Business Administration/ Marketing major
GPA minimum 2,75
Job description
Overview
Job Descriptions Requirements :
Qualifications
Minimum S1 in Business Administration/ Marketing major
GPA minimum 2,75
Minimum 5 years experience in Marketing/ Marketing in Similar Industry
Responsibilities
Accountable for providing Market Analysis focus direction to Marketing Intelligence, as well as develop product comparison and production study analysis
Accountable for developing Product Marketing Strategy or Go To Market Strategy, including determining Customer Segment and targeted segment for specific product
Develop Products and Services Marketing Strategy (positioning, product value proposition, TCO)
Accountable for managing Marketing Execution, including Manage Marketing Segment (Retail or Fleet Deal), Execute Product Marketing Plan, Manage Merchandizing and Communication strategy
Accountable for analyzing marketing performance by specific product (Product, Margin, Premium and TCO), including market share, customer satisfaction, merchandizing program effectiveness or ROI
Responsible for managing Product Lifecycle end to end process, in collaboration with Caterpillar, including Monitor the overall lifecycle of products, services and bundles of those, Coordinate and manage necessary action to perform any movement within the
Responsible for developing alignment Prime Product Marketing Strategy for specific product related to aftersales in coordination with PS Marketing (Commodity)
Responsible for providing enriched forecast for optimum prime product inventory levels