manager marketing

PT POETRA MESTI MAKMUR; Jakarta Barat; On-site; IDR 350,000,000 - 600,000,000; Full time

Job summary

PT POETRA MESTI MAKMUR is seeking a marketing leader responsible for crafting comprehensive marketing strategies and driving revenue growth in Jakarta. The role oversees market development, pricing, promotions, and brand enhancement, while leading and training the sales team and coordinating with HR on staffing.

The position requires directing field activities, managing online and offline campaigns, and reporting on performance to the Owner on a daily or weekly basis.

Responsibilities

• Fully responsible for marketing strategy, achievement of company revenue targets, market development, sales team management, and company brand enhancement.
• Create monthly, quarterly, and annual marketing strategies
• Set sales targets per team, region, and product
• Determine pricing strategy, promotions, discounts, and bundling packages
• Conduct market analysis, competitor analysis, trend analysis, and customer needs assessment
• Lead, train, and motivate sales team (UM & Packing)
• Create work schedules, morning briefings, and evening evaluations
• Assign job descriptions and work territories for each sales person
• Conduct product knowledge training and closing technique training
• Provide sanctions, warnings, and rewards to the team
• Recruit new marketing and sales employees together with HR
• Ensure achievement of daily, weekly, and monthly revenue targets
• Go directly to the field if targets are not met
• Open sales channels for large customers, resellers, distributors, and corporate clients
• Maintain relationships with VIP and large customers
• Manage all online and offline promotional activities
• Manage advertising: Facebook Ads, TikTok Ads, Marketplace, Google
• Organize events, exhibitions, bazaars, and live selling
• Ensure consistent and attractive company branding
• Create daily, weekly, and monthly reports: revenue, new customers, stock, receivables
• Create analysis reports: best-selling products, slow-moving products, potential areas
• Create performance reports for each sales person
• Provide daily or weekly reports to the Owner

Job description

Fully responsible for marketing strategy, achievement of company revenue targets, market development, sales team management, and company brand enhancement.

Key responsibilities

Create monthly, quarterly, and annual marketing strategies

Set sales targets per team, region, and product

Determine pricing strategy, promotions, discounts, and bundling packages

Conduct market analysis, competitor analysis, trend analysis, and customer needs assessment

Lead, train, and motivate sales team (UM & Packing)

Create work schedules, morning briefings, and evening evaluations

Assign job descriptions and work territories for each sales person

Conduct product knowledge training and closing technique training

Provide sanctions, warnings, and rewards to the team

Recruit new marketing and sales employees together with HR

Ensure achievement of daily, weekly, and monthly revenue targets

Go directly to the field if targets are not met

Open sales channels for large customers, resellers, distributors, and corporate clients

Maintain relationships with VIP and large customers

Manage all online and offline promotional activities

Manage advertising: Facebook Ads, TikTok Ads, Marketplace, Google

Organize events, exhibitions, bazaars, and live selling

Ensure consistent and attractive company branding

Create daily, weekly, and monthly reports: revenue, new customers, stock, receivables

Create analysis reports: best-selling products, slow-moving products, potential areas

Create performance reports for each sales person

Provide daily or weekly reports to the Owner