Manager Ai ( Digital Marketing )

Sejahtera Asia Group; Jawa Barat; Hybrid; IDR 279,000,000 - 558,000,000; Full time

Benefits offered by this job

Health insurance

Paid time off

Professional development

Hybrid work arrangement

Job summary

Sejahtera Asia Group is seeking a Lead Digital Marketing Specialist in Jakarta to drive multi‑channel campaigns across SEO/SEM, social, email, and content. You will lead a team, mentor junior marketers, and deliver data‑driven insights to optimize performance.

The role requires a strong track record in digital marketing, a bachelor’s degree in a related field, and at least five years of experience with leadership exposure. Hybrid work arrangement offered.

Qualifications

• Bachelor's degree required in marketing, communications, business, or related field.
• Minimum 5 years of digital marketing experience with at least 2 in leadership roles.
• Proven track record of creating and running successful digital campaigns across channels.

Responsibilities

• Develop and execute comprehensive digital marketing campaigns across social, SEO/SEM, email, and content channels.
• Lead and mentor a team of junior marketers; provide guidance and development opportunities.
• Analyze campaign performance with data tools; report on key metrics and optimize strategies.

Skills

Digital marketing

Leadership

Analytics

SEO/SEM

Content marketing

Social media marketing

Email marketing

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Google Analytics

Google Ads

Facebook Business Manager

HubSpot

Job description

About the Role

Our client, a rapidly growing entertainment company, is seeking a dynamic and experienced Lead Digital Marketing Specialist to join their vibrant team in Jakarta. This pivotal role will be instrumental in shaping and executing innovative digital marketing strategies to promote a diverse portfolio of entertainment products and events. You will lead a team of marketing professionals, fostering a collaborative and results-oriented environment. The ideal candidate possesses a deep understanding of the digital landscape, with a proven track record of driving engagement and conversions. This is an exciting opportunity to make a significant impact within a company at the forefront of the entertainment industry, working in a Hybrid model that balances in-office collaboration with remote flexibility. We are committed to fostering a creative and inclusive workplace where talent thrives.

Key Responsibilities

• Develop and implement comprehensive digital marketing campaigns across various channels, including social media, search engines (SEO/SEM), email marketing, and content marketing.
• Manage and mentor a team of junior marketers, providing guidance, feedback, and professional development opportunities.
• Analyze campaign performance using data analytics tools, generating regular reports on key metrics, and making data-driven recommendations for optimization.
• Oversee the creation of engaging and compelling marketing content, ensuring brand consistency and alignment with campaign objectives.
• Manage the digital marketing budget effectively, ensuring optimal allocation of resources to maximize ROI.
• Stay abreast of the latest digital marketing trends, technologies, and best practices, and incorporate them into strategies.
• Collaborate with cross-functional teams, including creative, sales, and product development, to ensure integrated marketing efforts.
• Plan and execute digital advertising strategies on platforms such as Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads.
• Monitor competitor activities and market trends to identify new opportunities and threats.

Requirements

• Bachelor\'s degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 5 years of experience in digital marketing, with at least 2 years in a leadership or supervisory role.
• Proven experience in developing and executing successful digital marketing campaigns, with a strong portfolio showcasing results.
• Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, Facebook Business Manager, HubSpot, or similar platforms.
• Strong analytical and problem-solving skills, with the ability to interpret complex data sets and translate them into actionable insights.
• Excellent communication, leadership, and interpersonal skills.
• Experience in the Arts & Entertainment industry is highly desirable.
• Ability to thrive in a fast-paced, dynamic environment.

Benefits

• Our client offers a competitive salary package commensurate with experience. Employees enjoy comprehensive health insurance, paid time off, and opportunities for professional development and training. We also provide a vibrant and collaborative work environment, with regular team-building activities and access to exclusive company events. This role also offers the flexibility of a Hybrid work arrangement, allowing for a better work-life balance. Join a team where your contributions are valued and where you can grow your career in the exciting world of entertainment marketing.