Marketing Manager

EBC Financial Group; Jakarta Selatan; On-site; IDR 350,000,000 - 700,000,000; Full time

Job summary

EBC Financial Group is seeking a Marketing Manager to lead our marketing function and drive growth in Indonesia. You will develop strategies, build a strong brand, and lead a team to deliver measurable results across digital and traditional channels.

You will manage campaigns from ideation to execution, collaborate with sales and product teams, and optimize the marketing ROI. A strong background in SEO/SEM, content marketing, and CRM tools is essential for success in this role.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field.
• 3+ years of marketing management experience with Indonesia market exposure.
• Bilingual in Indonesian and English.
• Proven success in lead generation, campaigns, and brand development.
• Strong knowledge of digital marketing, social media, SEO/SEM, content marketing, and CRM tools.
• Excellent analytical, communication, and project management skills.
• Experience managing budgets and optimizing marketing ROI.

Responsibilities

• Develop and execute comprehensive marketing strategies aligned with business objectives to drive growth and market presence.
• Lead generation & funnel growth across digital and offline channels.
• Plan and manage integrated campaigns (digital, social, events, and traditional) to support sales and customer acquisition.
• Strengthen brand awareness & engagement through storytelling, content creation, media exposure, and consistent messaging.
• Design and execute customer engagement initiatives to deepen relationships and increase lifetime value.
• Manage media relations, press releases, and corporate communications to enhance brand reputation.
• Own the marketing budget, ensuring optimal ROI across campaigns and channels.
• Track, measure, and report on marketing performance using data-driven insights to refine strategies.
• Manage, mentor, and develop the marketing team, fostering collaboration and accountability.
• Partner with sales, product, and leadership teams to align marketing with overall company goals.
• Perform any other marketing-related tasks as assigned.

Skills

Marketing Strategy

Lead Generation

Campaign Management

Brand Development

Analytics

Team Leadership

Cross-functional Collaboration

Education

Bachelor's in Marketing

Tools

CRM tools

Job description

We are seeking a dynamic and results-driven Marketing Manager to lead our marketing function and drive business growth. The role will be responsible for developing and executing marketing strategies, managing campaigns, building brand awareness, and leading a high-performing team to deliver measurable results.

Key Responsibilities

• Marketing Strategy & Execution: Develop and implement comprehensive marketing strategies aligned with business objectives to drive growth and market presence.
• Lead Generation & Funnel Growth: Plan and execute initiatives to attract, nurture, and convert leads across digital and offline channels.
• Marketing Campaigns: Conceptualize, launch, and manage integrated campaigns (digital, social, events, and traditional) to support sales and customer acquisition.
• Brand Awareness & Engagement: Strengthen brand identity through storytelling, content creation, media exposure, and consistent messaging.
• Customer Engagement: Design and execute engagement initiatives to deepen relationships, improve retention, and increase lifetime value.
• Public Relations: Manage media relations, press releases, and corporate communications to enhance brand reputation.
• Budget Management: Own the marketing budget, ensuring optimal ROI across campaigns and channels.
• Analytics & Reporting: Track, measure, and report on marketing performance using data-driven insights to refine strategies.
• Team Leadership: Manage, mentor, and develop the marketing team, fostering collaboration, creativity, and accountability.
• Cross-functional Support: Partner with sales, product, and leadership teams to align marketing with overall company goals.
• Other Duties: Perform any other marketing-related tasks as assigned.

Requirements

• Bachelor's degree in Marketing, Business, Communications, or related field.
• Proven experience (3+ years) in marketing management, with strong exposure to both strategy and execution for Indonesia Market.
• Bilingual language skills in Indonesian and English language.
• Demonstrated success in lead generation, campaign management, and brand development.
• Strong knowledge of digital marketing, social media, SEO/SEM, content marketing, and CRM tools.
• Excellent analytical, communication, and project management skills.
• Experience in managing budgets and optimizing marketing ROI.