Junior KOL Specialist

Eser Perfumery; Jakarta Pusat; On-site; IDR 89,280,000 - 167,400,000; Full time

Job summary

Eser Perfumery in Jakarta is seeking a proactive KOL/Influencer Marketing Specialist to identify and engage with creators who strengthen our brand voice. You will research suitable KOLs, nurture relationships, and coordinate campaigns across social media.

The role emphasizes data-driven optimization; you will track performance, prepare reports, and propose improvements. Fresh graduates are welcome, with 1–2 years in related marketing, strong digital sense, and collaboration skills.

Qualifications

• Bachelor’s degree with GPA ≥ 3.00 required.
• Fresh graduates welcome; 1–2 years in KOL/influencer or digital marketing considered a plus.
• Strong understanding of digital media trends and influencer marketing.
• Proficient in Microsoft Office and Google Workspace.
• Excellent communication, time management, and teamwork skills.
• Detail-oriented with strong analytical skills to interpret social data.

Responsibilities

• Identify, research, and evaluate potential KOLs and influencers aligned with brand positioning.
• Build and maintain strong relationships with KOLs.
• Coordinate and manage KOL campaigns: scheduling, content creation, performance tracking.
• Monitor and analyze KOL campaign performance and provide reports and recommendations.
• Prepare campaign reports with data-driven insights to improve future performance.
• Collaborate with KOLs to develop engaging content for social media and digital platforms.
• Monitor industry trends and identify new collaboration opportunities with emerging KOLs.

Skills

KOL marketing

Influencer marketing

Digital media trends

Communication

Time management

Teamwork

Analytical skills

Education

Bachelor’s degree (GPA 3.00)

Tools

Microsoft Office

Google Workspace

Job description

• Identify, research, and evaluate potential Key Opinion Leaders (KOLs) and influencers who align with the brand’s positioning, target audience, and marketing objectives.
• Build and maintain strong relationships with KOLs.
• Coordinate and manage KOL campaigns, including scheduling, content creation, and performance tracking.
• Monitor and analyze KOL campaign performance and provide reports and recommendations.
• Prepare campaign reports and provide data-driven insights and recommendations to improve future campaign performance.
• Collaborate with KOLs and influencers to develop engaging and relevant content for social media and other digital platforms.
• Monitor industry trends, social media developments, competitor activities, and emerging KOLs to identify new collaboration opportunities.

Qualifications:

• Bachelor’s degree in any major with a minimum GPA of 3.00
• Fresh graduates are welcome, min. 1–2 years of experience in KOL/influencer marketing or digital marketing is a plus.
• Strong understanding of digital media trends, KOL and influencer marketing, and digital platforms.
• Proficient in Microsoft Office and Google Workspace.
• Strong communication, time management, interpersonal, and teamwork skills.
• Detail-oriented, with strong analytical skills and the ability to interpret social media performance data.