Junior KOL Specialist

HONGKONG YINTATECH NETWORK CO.,LIMITED; Jakarta Utara; On-site; IDR 89,280,000 - 167,400,000; Full time

Job summary

HONGKONG YINTATECH NETWORK CO.,LIMITED mencari kandidat untuk mengelola kemitraan dengan KOL/KOC, menyusun pool influencer, dan mengkoordinasikan kampanye promosi internasional. Peran ini melibatkan riset influencer, negosiasi biaya, serta pemantauan hasil kampanye secara berkelanjutan.

Posisi ini menuntut kemampuan bahasa Inggris yang kuat, pengalaman promosi luar negeri, serta kemampuan analisis data untuk mengoptimalkan ROI dan menekan biaya promosi.

Qualifications

• Kualifikasi diperlukan: gelar sarjana relevan, pengalaman promosi merek/KOL/kemitraan luar negeri diutamakan.
• Mahir dalam metodologi promosi media sosial luar negeri dan mengelola seluruh proses kolaborasi KOL.

Responsibilities

• Memindai dan menyeleksi KOL/KOC di platform utama (Instagram/TikTok/YouTube/Blogs).
• Menerapkan format kerja sama, persyaratan konten, timeline, dan honor promo, lalu menandatangani perjanjian kolaborasi.

Skills

KOL marketing

Influencer management

Budget management

Data analysis

Education

Bachelor's degree

Tools

Data analysis tools

Job description

Scout and screen KOLs/KOCs on mainstream social platforms like Instagram/TikTok/YouTube/Blog, build a high-value influencer resource pool. Meanwhile, develop brand ambassador/celebrity/designer resources and connect with co-brand partnership resources.

Conduct collaborations with influencers, confirm cooperation formats, content creation requirements, release timelines and cooperation fees clearly, sign cooperation agreements, and follow up the entire process to ensure the cooperation is fully completed.

Coordinate with influencers on content creation, review promotional materials such as images and videos, ensure they align with the brand tone and requirements, and guarantee the content is released on time and with high quality.

Track all collaboration post data including views, likes, comments and conversion rates, timely optimize promotion strategies based on data feedback, and control promotion costs effectively.

Job Requirement

Bachelor's degree or above, marketing/communication related majors preferred; with experience in brand promotion, KOL marketing or overseas promotion, 1-3 years of KOL operation/overseas promotion experience is a plus, and US home and furniture influencer collaboration experience is highly preferred.

Familiar with promotion methods and rules of mainstream overseas social media platforms, master the whole process of KOL collaborations.

Proficient in budget management, able to effectively control conversion costs and marketing ratio to ensure campaign ROI; skilled in using data analysis tools with strong data review and strategy optimization abilities.

Fluent in oral and written English (working language), with excellent communication, negotiation and copywriting skills.

Strong strategic and planning awareness, logical thinking, data insight and summary capabilities.

Excellent self-motivation and enterprising spirit, strong execution, resource integration ability, pressure resistance and good learning ability; with outstanding interpersonal communication, coordination and teamwork skills.

Your application will include the following questions:

• Berapa gaji bulanan yang kamu inginkan?
• Berapa tahun pengalaman kerjamu sebagai Spesialis Key Opinion Leaders?
• Kualifikasi mana yang kamu miliki?
• Berapa tahun pengalaman kerjamu di bidang KOL Marketing?
• Bagaimana kamu menilai kemampuan bahasa Inggrismu?