GTM & Visibility Lead – Local Market Activation

Indosat Ooredoo; Makassar; On-site; IDR 42,000,000 - 84,000,000; Full time

Job summary

Indosat Ooredoo Hutchison is seeking a skilled marketing professional to translate the home business strategy into concrete GTM activities and visible presence across priority markets in Indonesia.

The role focuses on local GTM planning, market mapping, vendor coordination, and performance tracking to ensure campaigns meet branding and timing standards while supporting acquisition priorities.

Qualifications

• Bachelor’s degree or equivalent professional experience required.
• Experience in trade marketing, GTM execution, local brand activation or consumer services.
• Strong spreadsheet, presentation and reporting literacy.

Responsibilities

• Translate Home Business marketing direction into locally relevant GTM activities and consistent physical visibility across priority FTTH and FWA markets.
• Local GTM Planning — Create Circle activation and visibility plans reflecting product readiness, target areas and national priorities.
• Market Mapping — Prioritize addressable neighborhoods, commercial touchpoints and competitive hotspots.
• Visibility Execution — Coordinate POSM, local signage, outlets and approved marketing touchpoints.
• Campaign Deployment — Execute approved campaigns with vendors and functional teams to brand and timing standards.
• Sales Alignment — Support acquisition priorities through targeted GTM and lead-generating touchpoints.
• Performance Review — Track completion, visibility coverage, lead support and budget efficiency.

Skills

GTM planning

Market mapping

Visibility coordination

Campaign deployment

Vendor management

Performance tracking

Lead generation

Communication

Education

Bachelor’s degree in Business, Marketing, Engineering, Operations or related discipline

Job description

Indosat Ooredoo Hutchison is seeking a skilled marketing professional to translate the home business strategy into concrete GTM activities and visible presence across priority markets in Indonesia.

The role focuses on local GTM planning, market mapping, vendor coordination, and performance tracking to ensure campaigns meet branding and timing standards while supporting acquisition priorities.