GTM & Visibility Lead Kalisumapa

Indosat Ooredoo; Makassar; On-site; IDR 42,000,000 - 84,000,000; Full time

Job summary

Indosat Ooredoo Hutchison is seeking a skilled marketing professional to translate the home business strategy into concrete GTM activities and visible presence across priority markets in Indonesia.

The role focuses on local GTM planning, market mapping, vendor coordination, and performance tracking to ensure campaigns meet branding and timing standards while supporting acquisition priorities.

Qualifications

• Bachelor’s degree or equivalent professional experience required.
• Experience in trade marketing, GTM execution, local brand activation or consumer services.
• Strong spreadsheet, presentation and reporting literacy.

Responsibilities

• Translate Home Business marketing direction into locally relevant GTM activities and consistent physical visibility across priority FTTH and FWA markets.
• Local GTM Planning — Create Circle activation and visibility plans reflecting product readiness, target areas and national priorities.
• Market Mapping — Prioritize addressable neighborhoods, commercial touchpoints and competitive hotspots.
• Visibility Execution — Coordinate POSM, local signage, outlets and approved marketing touchpoints.
• Campaign Deployment — Execute approved campaigns with vendors and functional teams to brand and timing standards.
• Sales Alignment — Support acquisition priorities through targeted GTM and lead-generating touchpoints.
• Performance Review — Track completion, visibility coverage, lead support and budget efficiency.

Skills

GTM planning

Market mapping

Visibility coordination

Campaign deployment

Vendor management

Performance tracking

Lead generation

Communication

Education

Bachelor’s degree in Business, Marketing, Engineering, Operations or related discipline

Job description

Translate Home Business marketing direction into locally relevant GTM activities and consistent physical visibility across priority FTTH and FWA markets.

Scope of Work

• Local GTM Planning — Create Circle activation and visibility plans reflecting product readiness, target areas and national priorities.
• Market Mapping — Prioritize addressable neighborhoods, commercial touchpoints and competitive hotspots.
• Visibility Execution — Coordinate POSM, local signage, outlets and approved marketing touchpoints.
• Campaign Deployment — Execute approved campaigns with vendors and functional teams to brand and timing standards.
• Sales Alignment — Support acquisition priorities through targeted GTM and lead-generating touchpoints.
• Performance Review — Track completion, visibility coverage, lead support and budget efficiency.

Requirements

Bachelor’s degree in Business, Marketing, Engineering, Operations or a related discipline, or equivalent relevant professional experience. Experience in trade marketing, GTM execution, local brand activation or consumer services.

Campaign coordination; market mapping; vendor management; performance tracking. Strong spreadsheet, presentation and reporting literacy appropriate to the role.

Ownership and follow-through; clear communication; collaboration across functions; analytical problem-solving; customer and commercial orientation. Leadership and decision complexity should be assessed in proportion to actual role scope.

Telecommunications & Internet Service Providers 1,001-5,000 employees

Indosat Ooredoo Hutchison (IDX: ISAT) ("IOH"), are here with our vision to become the most preferred digital telecommunications company of Indonesia. The IOH merger combines two highly complementary businesses between PT Indosat Tbk ("Indosat Ooredoo") and PT Hutchison 3 Indonesia to create a new world-class digital telecoms and internet company for Indonesia that can better compete and create additional value for all stakeholders, including employees, customers, and shareholders. Indosat Ooredoo Hutchison is now the second-largest mobile telecoms business in Indonesia.

Indosat Ooredoo Hutchison will be guided by its corporate vision “To Become the Most Preferred Digital Telco of Indonesia” to capture the tremendous market opportunities presented by Indonesia’s digital and economic growth.

The Company’s enhanced scale, financial strength, and expertise, combined with its preeminent networks, talent, and strategic partnerships, will enable Indosat Ooredoo Hutchison to become a key telco player driving Indonesia’s digital transformation agenda. The Company will focus on its core mission of delivering world-class digital experiences while connecting and empowering every Indonesian.

Indosat Ooredoo Hutchison (IDX: ISAT) ("IOH"), are here with our vision to become the most preferred digital telecommunications company of Indonesia. The IOH merger combines two highly complementary businesses between PT Indosat Tbk ("Indosat Ooredoo") and PT Hutchison 3 Indonesia to create a new world-class digital telecoms and internet company for Indonesia that can better compete and create additional value for all stakeholders, including employees, customers, and shareholders. Indosat Ooredoo Hutchison is now the second-largest mobile telecoms business in Indonesia.

Indosat Ooredoo Hutchison will be guided by its corporate vision “To Become the Most Preferred Digital Telco of Indonesia” to capture the tremendous market opportunities presented by Indonesia’s digital and economic growth.

The Company’s enhanced scale, financial strength, and expertise, combined with its preeminent networks, talent, and strategic partnerships, will enable Indosat Ooredoo Hutchison to become a key telco player driving Indonesia’s digital transformation agenda. The Company will focus on its core mission of delivering world-class digital experiences while connecting and empowering every Indonesian.