Growth Marketing Lead: Viral, Data-Driven for Tech Scaleups

Hyphen Connect Limited; Jakarta Pusat; On-site; IDR 300,000,000 - 600,000,000; Full time

Job summary

Hyphen Connect Limited is seeking a high-energy Growth Marketing Lead to drive traction across our APAC venture portfolio. You will design rapid growth experiments, optimize funnels, and build viral campaigns for diverse B2B and B2C tech products.

You'll own analytics stacks (Mixpanel, GA4, Amplitude, HubSpot), run data-driven tests, and collaborate with portfolio founders to launch scalable channels that reduce CAC and accelerate user growth across markets.

Qualifications

• 5+ years of growth marketing or growth engineering in tech startups or SaaS.
• Proven track record of exponential user growth via low-cost growth loops.
• Ability to create viral content and manage brand voice on APAC/global platforms.
• Exceptional spoken and written English for cross-border communication.
• Highly entrepreneurial, adaptable to ambiguity, and able to manage multiple projects.

Responsibilities

• Rapid experimentation to lower CAC and maximize LTV.
• Define organic and viral growth strategies across LinkedIn, X/Twitter, Instagram, TikTok, YouTube.
• Full-funnel optimization from acquisition to retention and referral.
• Go-To-Market execution with venture founders to generate traction.
• Set up and maintain growth analytics stacks to track KPIs and provide insights.

Skills

Growth hacking

Growth marketing

Social media marketing

Analytics

APAC markets

Tools

Mixpanel

GA4

Amplitude

HubSpot

Job description

Hyphen Connect Limited is seeking a high-energy Growth Marketing Lead to drive traction across our APAC venture portfolio. You will design rapid growth experiments, optimize funnels, and build viral campaigns for diverse B2B and B2C tech products.

You'll own analytics stacks (Mixpanel, GA4, Amplitude, HubSpot), run data-driven tests, and collaborate with portfolio founders to launch scalable channels that reduce CAC and accelerate user growth across markets.