The Parentinc is the #1 Parenting Platform in Southeast Asia across Content, Community and Commerce. We help parents have healthy pregnancies and raise healthy children and families. We have 3 subsidiaries
- Through theAsianparent business unit we reach more than 30 million mothers monthly across Web & App in 11 languages, across 13 countries, and are the world’s highest rated App with over 150k ratings of 4.8 on iOS & Android.
- Under our renowned brand Mama’s Choice , one of the fastest scaling D2C brands in Southeast Asia, we produce 50+ SKUs of Safe, Natural & Halal products for Mom & Baby.
- Last but not least, with Motherswork , we are a leading premium omni-channel business in Singapore, China and we have just expanded into Vietnam. We carry more than 300 brands and our products are available through Motherswork retail stores, e-stores, department stores, online platforms like Lazada, Shopee and Amazon.
Job Description
We are looking for an eCommerce Senior Associate based in Jakarta, Indonesia to join us in theAsianparent. This is a hybrid role (4 days WHO, 1 days WFH) t hat requires an individual that can work independently and collaborate online with our Singapore team effectively.
The main responsibility of this role is to take execution ownership of the end-to-end operations for 1of our key marketplaces (Shopee) and also contribute in the growth of 2 other marketplaces (TikTok Shop and Kris Shop).
As the eCommerce Senior Associate, you are expected to drive the strategy to meet our GMV targets through:
Ensuring Smooth End-to-End Marketplace Operations:
- Manage Motherswork’s operations on marketplaces, ensuring product listings are accurate, optimized, and up-to-date.
- Optimize On-Platform Ads Spend with allocated budget in order to achieve optimum ROAS, while prioritizing GMV growth.
- Ensure marketplace price competitiveness for key product listings and that it also meets the specific requirements of internal pricing alignment.
- Regularly updating stock, optimizing existing processes if need be and ensuring that we do not run OOS on the platforms.
- Ensure compliance to marketplace policies to ensure minimum penalties. If there are penalties, to ensure that they are resolved efficiently.
Promotions and Campaign Execution:
- Execute promotions for each marketplace, coordinating with each platform’s monthly campaigns dates (i.e. monthly D-Day, Mid Month and Pay Day Sales).
- Contribute in the strategy for campaign mechanics alongside team members in order to maximize sales while maintaining a healthy margin.
- Ensure timely and accurate submission of relevant products for campaigns.
- Monitor and optimize On-Platform Ads during peak sales periods to maximize traffic and conversion.
Performance Monitoring and Reporting:
- Leverage data within each platform to analyze and track key performance metrics in order to achieve monthly GMV targets.
- Highlight root causes in not achieving GMV targets as well as proactively proposing solutions in order to address the issue.
- Deep dive into marketplace data to identify product trends in order to distinguish products that are optimum on marketplaces.
Inventory and Order Management
- Work with Buying team and Logistics team to ensure healthy stock levels in each marketplace, updating listings as necessary to avoid OOS issues
- Oversee order fulfillment processes to ensure timely delivery to Singapore customers, coordinating with Customer Success, warehouses teams or logistics providers as needed.
Required qualifications:
- 2-3 years in eCommerce, specifically with hands-on experience operating online marketplaces Shopee SG.
- Skilled at using Microsoft Excel/Google Sheets. Proficient in leveraging data from marketplace seller centres, conducting on-platform ads optimization and analyzing large datasets.
- Strong data analysis skills with the ability to interpret metrics and make data-driven decisions to improve performance.
- Proficient in English; fluency in Mandarin is advantageous.
- High attention to detail for managing product listings and monitoring marketplace compliance.
- Comfortable working independently, high level of ownership and high initiative to continuously improve existing processes or way of working.