E-commerce Growth Lead — Digital Merch & CX

Rasa Group; Jakarta Pusat; On-site; IDR 240,000,000 - 480,000,000; Full time

Benefits offered by this job

Accelerated growth

Innovative ideas & impact

Job summary

Rasa Group is seeking an E-Commerce Manager to drive online revenue and shape the digital customer experience in Jakarta. You will own the end-to-end online journey from storefront experience and product listing optimization to conversion funnel mechanics, maximizing traffic, sales velocity, and gross margin.

Lead innovative digital campaigns, scale launches across web, marketplace storefronts, and online retail partners, and collaborate with cross-functional teams to optimize inventory and

Qualifications

• Proven track record in ecommerce campaigns and storefront optimization.
• Experience with marketplace ecosystems (e.g., Shopee, TikTok) and conversion rate optimization.
• Strong analytical skills and data-informed decision making.
• Ability to collaborate with cross-functional teams including Supply Chain, Marketing, Product R&D.

Responsibilities

• Own the full online customer journey from storefront experience to conversion optimization.
• Create high-converting promotional campaigns and scalable product launches.
• Represent brand standards across web flagship, marketplaces, and partners.
• Analyze CRO opportunities and optimize CAC and LTV.
• Collaborate with Supply Chain, Marketing, Product R&D, and Customer Ops to align inventory and roadmap.

Job description

Rasa Group is seeking an E-Commerce Manager to drive online revenue and shape the digital customer experience in Jakarta. You will own the end-to-end online journey from storefront experience and product listing optimization to conversion funnel mechanics, maximizing traffic, sales velocity, and gross margin.

Lead innovative digital campaigns, scale launches across web, marketplace storefronts, and online retail partners, and collaborate with cross-functional teams to optimize inventory and