Digital Marketing Specialist

Gestalt Center; Kota Bandung; On-site; IDR 150,000,000 - 270,000,000; Full time

Job summary

Gestalt Center is seeking a Digital Marketing professional to build and execute comprehensive digital strategies that boost brand awareness and generate leads. You will manage multiple company digital platforms, develop content plans, and run advertising campaigns across channels.

The role requires hands-on experience with SEO/SEM, social media management, and data-driven optimization. You will analyze performance, prepare reports, and collaborate with cross-functional teams to drive marketing

Qualifications

• Minimum 1st degree in Digital Marketing, Marketing, Communications, or related field.
• 3–5 years of experience in digital marketing.
• Strong understanding of digital marketing strategy, including SEO/SEM and social media marketing.
• Proficient in managing social media platforms such as Instagram, TikTok, LinkedIn, and Facebook.
• Ability to create content plans, copywriting, and develop creative content.
• Knowledge of Google Ads, Meta Ads, Google Analytics, and similar tools.
• Ability to analyze digital campaign performance and prepare data-driven reports.
• Strong communication, creativity, and analytical thinking.
• Able to work independently and in teams toward targets. Portfolio of campaigns is a plus.

Responsibilities

• Develop and execute digital marketing strategies to increase brand awareness and leads.
• Manage and optimize company digital platforms.
• Plan and develop content according to target audience.
• Execute digital advertising campaigns and optimize performance.
• Conduct market research, competitor analysis, and trend research.
• Monitor and analyze campaign performance based on KPI.
• Prepare reports and marketing strategy recommendations based on analysis.
• Collaborate with related teams to support promotion activities.

Skills

Digital marketing strategy

SEO/SEM

Social media management

Content planning

Copywriting

Analytics

Google Ads

Meta Ads

Google Analytics

Communication skills

Team collaboration

Education

Bachelor's degree in Digital Marketing / Marketing / Communications

Tools

Google Ads

Meta Ads

Google Analytics

Job description

A Digital Marketing role focused on developing and executing digital marketing strategies to increase brand awareness and leads, managing company digital platforms, and optimizing campaign performance across multiple channels.

Key responsibilities

Develop and execute digital marketing strategies to increase brand awareness and leads

Manage and optimize various company digital platforms

Plan and develop marketing content according to target audience

Execute digital advertising campaigns and perform regular optimization

Conduct market research, competitor analysis, and digital marketing trend research

Monitor and analyze campaign performance based on KPI

Prepare reports and marketing strategy recommendations based on analysis results

Collaborate with related teams to support company promotion and marketing activities

About you

Minimum S1 education in Digital Marketing, Marketing, Communications, or related field

Minimum 3-5 years of experience in digital marketing

Understanding of digital marketing strategy, SEO/SEM, social media marketing, and digital advertising

Proficiency in managing social media platforms such as Instagram, TikTok, LinkedIn, and Facebook

Ability to create content plans, copywriting, and develop creative content

Understanding of Google Ads, Meta Ads, Google Analytics, and other digital marketing tools

Ability to analyze digital campaign performance and prepare reports based on data

Strong communication skills, creativity, and analytical thinking

Able to work independently and in teams, with experience working toward targets

Digital marketing portfolio or managed campaigns are an added value