Ads Specialist

Ivory Studio Yogyakarta; Sleman; On-site; IDR 100,440,000 - 167,400,000; Full time

Job summary

Ivory Studio Yogyakarta is looking for a results-driven Digital Marketing Specialist to drive campaigns across Google, Meta, and TikTok. You will optimize ads, manage social media and marketplace presence, and analyze data to improve reach and conversions.

Ideal candidates have 2–3 years in digital or performance marketing, strong knowledge of SEO/SEM, and hands-on experience with advertising platforms. Join a fast-paced team shaping fashion-forward campaigns in Indonesia.

Qualifications

• 2–3 years of digital marketing or performance marketing experience.
• Proven ability to optimize CTR, CPC and ROAS.
• Experience with SEO/SEM and Google/Meta/TikTok Ads.
• Strong analytical and communication skills.

Responsibilities

• Develop and execute digital marketing strategies to meet company targets.
• Manage and optimize Google Ads, Meta Ads, and TikTok Ads campaigns.
• Handle marketing across social media and marketplace platforms.
• Research target audiences, competitors, and digital trends.
• Monitor campaign performance, engagement, traffic, and conversions.
• Optimize SEO and SEM to increase brand visibility.
• Collaborate with the Content team on campaign planning and execution.

Skills

Digital marketing strategy

Performance marketing

Google Ads

Meta Ads

TikTok Ads

SEO

SEM

Social media marketing

Analytics

Target audience analysis

Creativity & communication

Tools

Google Ads Manager

Meta Ads Manager

TikTok Ads Manager

Advertising platforms

Job description

Key responsibilities

• Develop and execute digital marketing strategies according to company targets
• Manage and optimize Google Ads, Meta Ads, and TikTok Ads campaigns
• Manage marketing through Social Media and Marketplace platforms
• Conduct research on target audience, competitors, and digital trends
• Monitor and analyze campaign performance, engagement, traffic, and conversion
• Optimize SEO and SEM to increase brand visibility
• Collaborate with the Content team in campaign planning and execution

About you

• 2-3 years of experience in Digital Marketing or Performance Marketing
• Understanding of digital marketing strategy, target audience, engagement, and conversion
• Proficiency in SEO, SEM, Google Ads, Meta Ads, and TikTok Ads
• Proficiency in Social Media marketing and Marketplace platforms such as Instagram, TikTok, Shopee, and other platforms
• Ability to analyze advertising data (CTR, CPC, ROAS, etc.)
• Strong analytical, creative, communication, and problem-solving skills
• Keeps up with digital trends, social media developments, and fashion industry trends
• Adaptive, detail-oriented, responsible, and able to work towards targets