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PT Foom Lab Global in Jakarta Selatan is seeking a Campaign Insight & Monitoring professional to track marketing campaign performance and turn data into practical recommendations. You will help teams understand what is working, identify improvements, and evaluate results against objectives.
Collaborate with Brand, Digital Marketing and Community teams to define metrics, monitor campaigns, and present clear dashboards using Looker Studio or Power BI to non‑technical stakeholders.
We are looking for a Campaign Insight & Monitoring professional to track marketing campaign performance and turn data into practical recommendations. You will help teams understand what is working, identify areas for improvement, and evaluate results against campaign objectives. This role requires strong analytical skills, attention to detail, and the ability to communicate findings clearly across marketing teams.
Key responsibilities
Work with campaign owners to define performance indicators, reporting requirements, and measurement plans before campaigns launch.
Monitor campaign execution and performance across relevant online and offline channels.
Consolidate and validate data from internal teams, platforms, and partners to maintain accurate reporting.
Track results against agreed objectives, timelines, and budgets, highlighting gaps that require follow-up.
Analyze audience response, engagement, conversion, and cost efficiency based on each campaign's objectives.
Gather consumer feedback and monitor campaign-related conversations to understand sentiment and recurring themes.
Prepare dashboards and performance reports with clear findings and actionable recommendations.
Conduct post-campaign evaluations, comparing results with relevant benchmarks and previous activities.
Collaborate with Brand, Digital Marketing, Community, and other relevant teams to investigate performance issues and recommend adjustments.
Maintain an organized record of campaign results and learnings to support future planning.
About you
Bachelor's degree in Marketing, Business, Statistics, Communications, or a related field.
Minimum 2 years of experience in marketing analytics, campaign reporting, consumer insights, or a related role.
Understanding of marketing campaign metrics and measurement across digital and offline activities.
Strong analytical skills and the ability to interpret data in the context of campaign objectives.
Proficiency in Excel or Google Sheets, including data cleaning, pivot tables, and reporting.
Experience with dashboard tools such as Looker Studio or Power BI is an advantage.
Familiarity with digital analytics, advertising reporting, or social listening tools.
Strong attention to detail and ability to manage multiple reporting deadlines.
Clear communication skills, with the ability to explain findings and recommendations to non-technical stakeholders.
Indonesian-based tech-enabled consumer product with mission to aid adult smokers move away from combustible smoking and encourage people to shift to safer way of consuming nicotine. We are determined to provide the best quality e-cigarette product with unique and hyper-localized flavors. Our main differentiators against competitors are our competitive price point; our refillable pods; and our e-liquid that is produced in-house and locally. We look forward to having you on the team!
Indonesian-based tech-enabled consumer product with mission to aid adult smokers move away from combustible smoking and encourage people to shift to safer way of consuming nicotine. We are determined to provide the best quality e-cigarette product with unique and hyper-localized flavors. Our main differentiators against competitors are our competitive price point; our refillable pods; and our e-liquid that is produced in-house and locally. We look forward to having you on the team!