Branch Manager (Priority Banking)

Monroe Consulting Group; Kota Semarang; On-site; IDR 1,200,000,000 - 1,800,000,000; Full time

Job summary

Monroe Consulting Group Indonesia is recruiting for a Branch Manager (Priority Banking) in Semarang on behalf of a multinational bank. The role requires leading Priority Banking, wealth management, and funding growth, while developing relationships with RMs, SRMs, and high-net-worth clients.

The candidate will drive P&L, oversee risk and governance, and lead a team to deliver sustainable business expansion in Semarang and Central Java markets.

Qualifications

• Bachelor's degree in Finance, Economics, Business Administration or related discipline.
• Minimum 6-7 years banking experience with progressive responsibility.
• 2-3 years leadership experience in branch/team leadership or similar role.
• Proven success in Priority Banking, Private Banking, or Wealth Management.

Responsibilities

• Lead regional P&L performance and funding growth.
• Drive NTB Priority Banking and HNWI client acquisition.
• Expand wallet share through cross-selling and relationship management.
• Provide leadership across wealth, investment products, and advisory services.
• Ensure compliance with AML/KYC and regulatory standards.

Skills

Leadership

Relationship management

Client acquisition

Wealth management

Team coaching

Education

Bachelor's degree in Finance, Economics, Business Administration

Job description

Monroe Consulting Group Indonesia is recruiting on behalf of an established Multinational Bank in Indonesia for a Branch Manager (Priority Banking) position based in Semarang. This role is suited for an accomplished banking professional with a strong track record in Retail Funding, Wealth Management, and Priority Banking, combining both client acquisition ("hunter") and portfolio growth ("farmer") capabilities while maintaining close engagement with Relationship Managers and Senior Relationship Managers.

Position Overview

The Branch Manager will be responsible for leading, managing, and growing the regional Priority Banking business across funding, wealth management, and commercial banking segments. The role requires a commercially driven leader who can accelerate business growth through new client acquisition while deepening existing client relationships and maximizing portfolio performance.

The ideal candidate possesses strong technical expertise in wealth management products, demonstrated leadership experience, and the ability to build trusted relationships with both clients and internal teams.

Key Responsibilities

Commercial & P&L Leadership (Hunting & Farming)

• Lead regional P&L performance, balance sheet growth, funding portfolio expansion, fee-based income, and overall business profitability.
• Drive acquisition of New-to-Bank (NTB) Priority Banking customers, High-Net-Worth Individuals (HNWIs), family offices, and commercial clients.
• Expand wallet share from existing clients through effective relationship management and cross-selling strategies.
• Deliver sustainable growth in funding, wealth, lending, trade finance, and cash management portfolios.

Wealth Management & Priority Banking Strategy

• Provide leadership and expertise across investment, treasury, bancassurance, and structured wealth solutions.
• Support Relationship Managers in delivering comprehensive wealth advisory services to Priority and Private Banking clients.
• Monitor economic, financial, and market developments to identify investment opportunities and advise clients on portfolio strategies.
• Maintain oversight of portfolio quality, asset allocation, and compliance with applicable OJK and Bank Indonesia regulations.

Team Leadership & Talent Development

• Foster a collaborative, high-performance, and relationship-oriented culture across the branch.
• Coach and develop Relationship Managers (RMs) and Senior Relationship Managers (SRMs) on client acquisition, consultative selling, and wealth advisory techniques.
• Lead by example through active involvement in key client engagements and business development initiatives.
• Build strong team engagement, trust, and accountability to achieve business objectives.

Client & Stakeholder Management

• Establish and maintain strong relationships with key clients, business owners, community leaders, and strategic stakeholders within the Semarang market.
• Act as a trusted advisor for Priority Banking and HNW clients.
• Lead complex financial discussions, negotiations, and wealth management propositions.
• Represent the bank in strategic networking and client engagement activities.

Governance & Operational Excellence

• Ensure full compliance with AML, KYC, OJK, and internal regulatory requirements.
• Maintain sound risk management practices across branch operations and wealth management activities.
• Monitor portfolio quality and operational controls to minimize non-performing assets and operational risk incidents.
• Promote strong governance standards while supporting business growth objectives.

Key Requirements

Education

• Bachelor's degree in Finance, Economics, Business Administration, or a related discipline from a reputable local or international university.

Experience

• Minimum 6-7 years of banking experience with progressive responsibility.
• At least 2-3 years of leadership experience in a Team Leader, Branch Leadership, or similar managerial role.
• Proven success as a Relationship Manager, Team Leader, or Wealth Banking professional within Priority Banking, Private Banking, or Wealth Management.
• Experience within a reputable Indonesian or multinational banking institution.

Commercial & Business Development Expertise

• Strong track record in:
  • Retail Funding acquisition
  • Wealth Management sales
  • Priority Banking relationship management
  • New client acquisition (Hunter)
  • Client retention and portfolio optimization (Farmer)
  • Revenue and fee-based income generation

Wealth Management Expertise

Strong understanding of:

• Mutual Funds
• Government Bonds (SBN)
• Structured Products
• Bancassurance
• Treasury and Investment Products
• Wealth Advisory Solutions
• Portfolio Management and Asset Allocation

Leadership Competencies

• Strong interpersonal and stakeholder management skills.
• High emotional intelligence and people leadership capability.
• Hands-on leadership approach with the ability to build authentic relationships with team members.
• Proven coaching and mentoring experience.
• Strong communication, influencing, and relationship-building abilities.

Certifications

Preferred certifications include:

• WPER / WPEP (Capital Market Sales Certification)
• AAJI Certification
• BSMR / LSPP Risk Management Certification (Minimum Level 3 or 4)

Language

• Fluent in Bahasa Indonesia and English, both written and spoken.
• Familiarity with the local business landscape and market dynamics in Semarang and Central Java will be highly advantageous.

Ideal Candidate Profile

The ideal candidate is currently a Priority Banking Team Leader, Senior Relationship Manager, Branch Manager, Wealth Management Manager, or Area Banking Leader within a reputable local or multinational bank. They possess a strong network of affluent and high-net-worth clients, demonstrate excellence in funding mobilization and wealth product sales, and are recognized as a people-oriented leader who can effectively balance aggressive business growth with long-term client and team development.