Area Manager

Confidential; Kota Bandung; On-site; IDR 300,000,000 - 550,000,000; Full time

Job summary

Confidential seeks an Area Manager in Indonesia to lead sales teams and drive market growth across the Bandung region. You will translate strategies into execution, cultivate customer partnerships, and identify opportunities to maximize revenue while ensuring compliance and safety.

The ideal candidate brings 5+ years in FMCG sales with at least 2 years in leadership, strong analytical and communication skills, and a valid driving license. Fluency in English is required; SIM A/C preferred.

Qualifications

• Bachelor's degree in Business, Management, Marketing, or related field.
• 5+ years of sales experience in FMCG.
• 2+ years of leadership experience managing sales teams.
• Strong leadership and people management capabilities.
• Proficient in written and spoken English.

Responsibilities

• Drive territory sales operations to achieve volume, revenue, and profitability targets.
• Execute national and local channel strategies, promotional programs, and focus product initiatives.
• Identify new business opportunities and expand market coverage across customers and channels.
• Inspire, coach, and develop sales teams to deliver exceptional execution and results.
• Set clear performance expectations and provide ongoing feedback to maximize team effectiveness.
• Monitor field execution standards, including merchandising, outlet coverage, distribution, pricing, and promotions.
• Develop and maintain strong relationships with key customers, wholesalers, and partners.
• Analyze sales and market performance to identify trends and improvement areas.

Skills

Leadership

Coaching

Sales execution

CRM

Analytical

Financial acumen

Data to actions

Communication

Negotiation

Stakeholder management

English proficiency

Driving license

Education

Bachelor's degree

Job description

Lead Growth. Build Winning Teams. Make an Impact.

Are you a results-driven sales leader who thrives in a fast-paced FMCG environment? We are looking for an Area Manager to drive market growth, lead high-performing sales teams, and deliver outstanding execution across your assigned territory.

In this role, you will play a critical part in translating commercial strategies into marketplace success by developing people, strengthening customer relationships, and maximizing sales opportunities to achieve sustainable growth.

What You'll Do

Drive Sales Performance & Market Growth

• Lead territory sales operations to achieve volume, revenue, and profitability targets.
• Execute national and local channel strategies, promotional programs, and focus product initiatives to drive business growth.
• Identify new business opportunities, expand market coverage, and unlock growth potential across customers and channels.

Lead & Develop High-Performing Teams

• Inspire, coach, and develop sales teams to deliver exceptional execution and results.
• Set clear performance expectations and provide ongoing feedback to maximize team effectiveness.
• Foster a culture of accountability, collaboration, and continuous improvement.

Ensure Excellence in Market Execution

• Monitor field execution standards, including merchandising, outlet coverage, distribution, pricing compliance, and promotional activities.
• Optimize outlet performance through effective segmentation and tailored execution strategies.
• Ensure the effective utilization and management of sales assets and equipment in the market.

Build Strong Customer Partnerships

• Develop and maintain strong relationships with key customers, wholesalers, and business partners.
• Support teams in resolving customer issues and enhancing customer satisfaction.
• Leverage market insights and customer feedback to strengthen competitive advantage.

Deliver Insights & Business Improvement

• Analyze sales and market performance to identify trends, opportunities, and improvement areas.
• Utilize data-driven insights to develop action plans and accelerate business results.
• Monitor territory performance and evaluate initiatives to ensure continuous growth.

Champion Safety & Compliance

• Promote a safe working environment by ensuring compliance with company policies, procedures, and safety standards.
• Drive adherence to operational and regulatory requirements while embedding a culture of workplace safety.

What We're Looking For

Education

• Bachelor's Degree in Business, Management, Marketing, or a related field.

Experience

• Minimum 5 years of sales experience within the FMCG industry.
• Minimum 2 years of leadership experience managing and developing sales teams.
• Strong track record of delivering sales growth and achieving business targets.

Skills & Capabilities

• Strong leadership, coaching, and people management skills.
• Excellent sales execution and customer relationship management capabilities.
• Strong analytical, financial, and commercial acumen.
• Ability to translate data into actionable business plans.
• Excellent communication, negotiation, and stakeholder management skills.
• Proficient in written and spoken English.
• Valid driving license (SIM A/C) with a strong commitment to safe driving practices.