Senior Officer, Card Growth & Cobrand Partnership

Hong Kong Job Consulting

Hong Kong

On-site

HKD 300,000 - 420,000

Full time

14 days+

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Job summary

Hong Kong Job Consulting is seeking a Senior Officer to drive Card Growth and Cobrand Partnership in our Retail Banking division. You will support portfolio growth, product management, and new project delivery through effective marketing strategies and cross-functional collaboration.

The role requires a Bachelor's degree, at least 3 years in marketing, and bilingual ability in English and Chinese. You will work with branches, direct sales, digital channels, agencies, and vendors to execute

Qualifications

  • Bachelor's degree in Business Administration or Marketing.
  • At least 3 years of marketing experience.
  • Experience in retail banking or credit card product management is preferred.
  • Good team player with attention to detail and ability to work under pressure.

Responsibilities

  • Acquire new credit cardholders via acquisition programs.
  • Enhance value propositions and develop card features.
  • Collaborate with branches, direct sales and digital channels to monitor performance.
  • Coordinate campaigns with internal teams, agencies and vendors.
  • Monitor campaign results and track program performance.
  • Manage budget and expenses; support department administration.

Skills

Marketing
Retail banking
Credit card
Acquisition
Campaign management
Budget management
English
Chinese

Education

Bachelor's degree

Job description

Senior Officer, Card Growth & Cobrand Partnership

Job Openings Senior Officer, Card Growth & Cobrand Partnership

About the job Senior Officer, Card Growth & Cobrand Partnership

Senior Officer, Card Growth & Cobrand Partnership

A reputable local Bank in Hong Kong with a well-established Branch Network is looking for a Senior Officer to join her Card Business & Business Development in Retail Banking Division to support to grow the portfolio of credit card through effective business and marketing strategies to achieve business performance in terms of customer growth, product management, and new product or new project delivery.

Responsibilities:

Reporting to the Manager or Senior Manager and assisting to acquire new credit cardholders via acquisition programs implementation and to manage on house-brand card products

Enhance or strengthen the value proposition of different products and develop customized features/benefits to increase card loyalty and to remain competitive

Collaborate closely with counterparts of various acquisition channels include branches, direct sales & digital to monitor and manage their performance as well as on the cost of acquisition

Coordinate with internal parties, external agencies and vendors to deliver marketing campaigns in a quality and timely manner

Liaise with advertising agency & to product quality marketing collateral (including webpage maintenance)

Monitor campaign response and prepare the program result tracking

Budget and expenses management (including invoice settlement)

Support administrative tasks for the department

Requirements:

Bachelors degree holder, preferably in Business Administration or Marketing

With at least 3 years working experience in marketing

Experience in product management of retail banking or credit card products is preferable

Good team player and detail oriented

Self-motivated, able to work under pressure and tight schedule

Good command of written and spoken English and Chinese

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