Senior Market Analyst: AI-Driven Growth & Insights

HTK; Hong Kong; Vor Ort; HKD 360.000 - 540.000; Vollzeit

Zusammenfassung

HTK is seeking a Senior Market Analyst to deliver actionable insights through advanced analytics, market intelligence, and AI-enabled solutions. You will drive customer growth and business performance by turning data into strategic recommendations.

The role requires strong skills in SQL, Python, and BI tools, with experience in data governance and stakeholder collaboration to support planning and analytics studies across the organization.

Qualifikationen

• Bachelor's degree in Marketing, Statistics, Data Science, Computer Science, or related field.
• Minimum 3 years of experience in Data Analytics, BI, or Marketing Analytics.
• Strong knowledge of AI, machine learning, predictive analytics, generative AI, and data science methodologies.
• Hands-on with analytics and visualization tools such as SQL, Python, Qlik Sense, Tableau, and Power BI.

Aufgaben

• Analyze large datasets to understand customer behavior and identify growth opportunities.
• Develop AI-enabled analytical models and automate insight generation.
• Create and maintain dashboards and reports to track key metrics.
• Perform P&L analysis and monitor KPIs across business units.
• Conduct market and competitive research to identify trends and opportunities.
• Validate data quality and ensure accuracy of marketing data marts.

Kenntnisse

Data Analytics

Marketing Analytics

Cross-functional Collaboration

Communication

Critical Thinking

Ausbildung

Bachelor's degree in relevant field

Tools

SQL

Python

Qlik Sense

Tableau

Power BI

Jobbeschreibung

HTK is seeking a Senior Market Analyst to deliver actionable insights through advanced analytics, market intelligence, and AI-enabled solutions. You will drive customer growth and business performance by turning data into strategic recommendations.

The role requires strong skills in SQL, Python, and BI tools, with experience in data governance and stakeholder collaboration to support planning and analytics studies across the organization.