Segment & Channel Growth Manager

OAC Group Limited; Hong Kong; Presencial; HKD 420.000 - 660.000; Jornada completa

Descripción de la vacante

OAC Group Limited in Hong Kong seeks an ambitious Customer Segment & Channel Proposition Assistant Manager to translate market insights into actionable GTM strategies. You will lead segment positioning across affluent, cross-border and mature-market cohorts, and drive distribution through bank partners, intermediaries and digital channels.

You will monitor campaign performance and ROI, collaborate with cross-functional teams and external agencies, and guide end-to-end project delivery in a

Formación

• Education: Bachelor’s degree in Business, Marketing, Finance, or related discipline.
• Experience: 5+ years in strategic marketing, segment management, channel proposition, or product development within financial services or distribution partnerships.
• Strong business acumen, analytical mindset, and track record in end-to-end campaign/project delivery.
• Soft skills: Agile, resourceful, effective at managing multi-stakeholder relationships.
• Languages: English and Chinese (Cantonese/Mandarin) proficiency.

Responsabilidades

• Segment Strategy & Positioning: Design go-to-market strategies for key customer cohorts to meet growth goals.
• Insight-Driven Solutioning: Analyze trends to craft value offerings for target audiences.
• Go-to-Market & Channel Execution: Develop launch plans and partner with distribution networks.
• Campaign & Performance Analytics: Track campaign metrics and refine strategies for ROI.
• Stakeholder & Vendor Management: Coordinate with external agencies and internal teams.

Conocimientos

Strategic marketing

Segment management

Channel proposition

Product development

Educación

Bachelor's degree in Business/Marketing/Finance

Descripción del empleo

OAC Group Limited in Hong Kong seeks an ambitious Customer Segment & Channel Proposition Assistant Manager to translate market insights into actionable GTM strategies. You will lead segment positioning across affluent, cross-border and mature-market cohorts, and drive distribution through bank partners, intermediaries and digital channels.

You will monitor campaign performance and ROI, collaborate with cross-functional teams and external agencies, and guide end-to-end project delivery in a