General Manager - Venue Strategy & Growth

AsiaWorld-Expo Management Limited; Hong Kong; On-site; HKD 1,800,000 - 3,000,000; Full time

Job summary

AsiaWorld-Expo Management Limited in Hong Kong is seeking a senior sales and business development leader to drive revenue growth, manage KPI delivery and lead a high-performance commercial team. The role requires deep knowledge of international MICE trends, authentic leadership, and strong English and Chinese communication to secure strategic partnerships and optimize venue bookings.

You will shape yield management, booking strategies and cross-functional collaboration to maximise revenue,

Qualifications

• Bachelor’s degree in Business or Marketing Disciplines with academic excellence; MBA preferred.
• Minimum 15 years of sales and business management, 7 in direct supervisory roles.
• Hands on experience in forecasting, budgeting and expense control.
• Excellent command of written and spoken English and Chinese; Putonghua fluent.

Responsibilities

• Deliver on KPI targets and drive the Business Development Team performance.
• Develop yield management and booking strategies to maximise venue bookings and profit.
• Support revenue initiatives and other business development projects.
• Collaborate with Commercial Team to implement service delivery and strategic planning.
• Foster a culture of competency, convergence, leadership, performance and delivery.
• Manage KPI delivery related to customer experience, operations efficiency and reporting.
• Work with other departments to develop multidisciplinary services.
• Contribute to AsiaWorld-Expo’s vision, mission and values through strategic planning.
• Promote collaboration, design thinking, innovation and problem solving.
• Review client engagement processes and implement improvements to increase conversion.

Skills

Leadership

Strategic thinking

Communication

Stakeholder management

Problem solving

Decision making

Forecasting

Budgeting

Expense control

Education

Bachelor’s degree in Business or Marketing Disciplines

MBA preferred

Job description

AsiaWorld-Expo Management Limited in Hong Kong is seeking a senior sales and business development leader to drive revenue growth, manage KPI delivery and lead a high-performance commercial team. The role requires deep knowledge of international MICE trends, authentic leadership, and strong English and Chinese communication to secure strategic partnerships and optimize venue bookings.

You will shape yield management, booking strategies and cross-functional collaboration to maximise revenue,