Earn Growth & Product Ops Specialist

Binance; Hong Kong; Sur place; HKD 700 000 - 1 000 000; Plein temps

Résumé du poste

Binance is seeking a Growth & Partnerships professional to lead initiatives for Earn products, driving user acquisition and engagement across our global platform.

You will collaborate with Product, Marketing, Customer Service, and partner teams to expand service offerings, optimize campaigns, and onboard VIP and institutional clients. The role requires strong analytical skills and a fast-paced, results-driven mindset.

Qualifications

• Experience in operations, growth, product marketing, partnerships, or business development.
• Strong understanding of crypto Earn products, TradFi, DeFi ecosystems, and Lending/Borrowing mechanisms.
• Proven ability to work effectively with cross-functional teams and external partners.
• Strong analytical skills, with the ability to use data and user feedback to drive decisions and optimize performance.
• Strong sense of responsibility, KPI and result oriented.
• Excellent communication and stakeholder management skills, both internally and with external token project partners.
• Experience working with VIP or institutional clients is a plus.
• Self-motivated, detail-oriented, and able to thrive in a fast-paced and high-pressure environment.

Responsabilités

• Plan and execute growth initiatives, campaigns, and communications to drive user acquisition, engagement, and product growth for Earn products.
• Explore and develop collaboration opportunities with token partners to expand product offerings and ecosystem reach.
• Work closely with cross-functional teams, including Product, Marketing, Customer Service, and KOL/Affiliate teams, to ensure smooth product operations and effective campaign execution.
• Monitor daily Earn product performance and identify, troubleshoot, and resolve product-related issues by coordinating with internal and external stakeholders.
• Coordinate with relevant stakeholders to achieve assigned business KPIs and growth targets.
• Track, analyze, and evaluate the effectiveness of marketing campaigns and growth initiatives through data analysis, user insights, and feedback.
• Support the team in managing VIP and institutional clients, and help onboard more clients to Earn products.
• Develop a strong understanding of Simple Earn mechanisms, especially in the Flexible Simple Earn and Loan products.
• Stay up to date with market trends, competitor activities, and emerging opportunities in Earn, DeFi products.

Connaissances

Growth strategies

Campaign management

Communication

Cross-functional collaboration

Data analysis

Stakeholder management

VIP/institutional client experience

Fast-paced environment adaptation

Formation

Bachelor’s degree or above in Business, Finance, Marketing, Economics, or related field

Description du poste

Binance is seeking a Growth & Partnerships professional to lead initiatives for Earn products, driving user acquisition and engagement across our global platform.

You will collaborate with Product, Marketing, Customer Service, and partner teams to expand service offerings, optimize campaigns, and onboard VIP and institutional clients. The role requires strong analytical skills and a fast-paced, results-driven mindset.