UK Security Sales Leader — Regional Team & Growth

AJAX-System; United Kingdom; Remote; GBP 90,000 - 130,000; Full time

Job summary

Ajax Systems is seeking a Regional Sales Lead for UK South to drive revenue, lead a regional sales team, and shape market strategy. You will manage key accounts, build partnerships with distributors and installers, present product value, and represent Ajax at events.

Willingness to travel 70–80% is required to cover the UK South region and strengthen our market presence. Ideal candidates will have deep knowledge of the UK security market, proven leadership, and a robust network among security

Qualifications

• Proven track record in B2B sales within the UK security sector.
• Strong leadership to hire, onboard, and motivate a regional team.
• Extensive network among UK distributors, installers and integrators.
• Deep understanding of UK security industry standards and channels.

Responsibilities

• Lead, mentor, and support the UK South regional sales team to meet revenue targets.
• Formulate and execute market strategies and commercial plans for Ajax products in the region.
• Identify and secure new business opportunities and meetings with key stakeholders.
• Represent Ajax at trade shows and events to boost brand visibility.

Skills

B2B sales

UK security sector

Team leadership

Job description

Ajax Systems is seeking a Regional Sales Lead for UK South to drive revenue, lead a regional sales team, and shape market strategy. You will manage key accounts, build partnerships with distributors and installers, present product value, and represent Ajax at events.

Willingness to travel 70–80% is required to cover the UK South region and strengthen our market presence. Ideal candidates will have deep knowledge of the UK security market, proven leadership, and a robust network among security