UK Retail Sales Leader: Strategy, Key Accounts & Growth

Barrus; Bicester; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

Barrus is seeking an experienced Commercial Sales Manager to lead the UK sales function. The role will shape strategy across the DIY, hardware, garden, giftware and leisure sectors, reporting to the Head of Outdoor and leading a six-person team.

You will build strong relationships with major UK retailers, lead pricing and promotional negotiations, identify new commercial opportunities and drive sustainable growth.

Qualifications

• Senior sales leadership experience within UK retail.
• Experience managing major national retail accounts.
• Track record of delivering sustainable sales growth.
• Strong negotiation and influencing skills.
• Experience in DIY, garden, hardware, leisure or related consumer sectors.

Responsibilities

• Develop and deliver the UK sales strategy aligned to business objectives.
• Lead, motivate and develop a team of National and Key Account Managers.
• Build and strengthen relationships with major UK retailers and buying groups.
• Negotiate commercial agreements, pricing and promotional activity.
• Develop joint business plans with strategic customers.
• Identify new market opportunities, channels and routes to market.
• Drive sales, profitability and market share growth.
• Support ecommerce and omnichannel growth initiatives.
• Monitor market trends, competitor activity and customer developments.
• Provide commercial insight and recommendations to senior leadership.

Skills

Sales leadership

Key account management

Strategic planning

Negotiation

Job description

Barrus is seeking an experienced Commercial Sales Manager to lead the UK sales function. The role will shape strategy across the DIY, hardware, garden, giftware and leisure sectors, reporting to the Head of Outdoor and leading a six-person team.

You will build strong relationships with major UK retailers, lead pricing and promotional negotiations, identify new commercial opportunities and drive sustainable growth.