Tech Product Marketing Manager — AI-Driven GTM for Software

Morson Edge; Manchester; Hybrid; GBP 42,000 - 70,000; Full time

Job summary

Morson Edge is seeking a Technical Product Marketing Manager in Manchester on a hybrid basis. You will translate complex software features into clear customer value propositions and shape product positioning, messaging and go-to-market strategies.

You will collaborate with Product, Sales and Marketing to enable content, support launches and drive market intelligence, with a focus on AI and automation to enhance decision making.

Qualifications

• Experience with technical B2B products, ideally software, IT infrastructure or related technology environment.
• Strong communication and ability to connect customer challenges with commercial opportunities.
• Previous product marketing experience is beneficial, mindset and willingness to learn are important.

Responsibilities

• Conduct market research to identify needs, challenges and growth opportunities.
• Analyze competitors and differentiate products.
• Translate technical features into customer value propositions.
• Collaborate with Product, Sales and Marketing on messaging and content.
• Support product launches and go-to-market initiatives.
• Explore how AI and automation can improve market intelligence.

Skills

Technical marketing

B2B software

Go-to-market

Messaging

Sales enablement

Job description

Morson Edge is seeking a Technical Product Marketing Manager in Manchester on a hybrid basis. You will translate complex software features into clear customer value propositions and shape product positioning, messaging and go-to-market strategies.

You will collaborate with Product, Sales and Marketing to enable content, support launches and drive market intelligence, with a focus on AI and automation to enhance decision making.