Senior Performance Marketing Manager

Deliverect Group; London; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

Deliverect, a pioneering SaaS unicorn in order management, is seeking a Senior Performance Marketing Manager to elevate its B2B marketing strategies. This hybrid role focuses on driving revenue growth through expert management of digital marketing campaigns and analytics, ensuring alignment with business goals across teams. Join a dynamic and inclusive workplace where your contributions directly impact the future of commerce.

Benefits

Dedicated learning budget

Regional benefits packages

Flexible work environment

Diverse and inclusive team

Qualifications

• Proven track record in managing paid marketing campaigns.
• Strong analytical skills for performance evaluation.
• Comfort with data tools and B2B markets.

Responsibilities

• Lead performance marketing strategies and campaigns.
• Optimize budgets and campaigns for maximum ROI.
• Collaborate with cross-functional teams for alignment.

Skills

Campaign Optimization

Data Analysis

Collaboration

Communication

Education

Bachelor's Degree in Marketing or Related Field

Tools

Google Analytics

LinkedIn Ads

Meta Ads

Hubspot

Job description

At Deliverect, our API-first platform is revolutionizing commerce by providing a connected suite of on and off-premise solutions. We empower both the food and retail industries to expand their revenue and simplify their operations, creating seamless experiences for businesses to sell anywhere and deliver everywhere. Join us in this exciting journey, where your contributions will directly impact how businesses connect with their customers in a rapidly evolving global market.

Department Focus:

The Marketing Department at Deliverect is a dynamic team of creative, data-driven, and results-oriented professionals dedicated to empowering businesses to deliver exceptional order experiences. By placing customers at the heart of our strategies and leveraging data to guide every decision, from campaign development to execution, we craft resonant marketing initiatives and continuously optimize our tactics. Collaboration is central to our approach, as we work seamlessly with other departments to align our efforts with overarching business goals. Committed to continuous growth and innovation, we strive to position Deliverect as an industry leader in marketing, redefining and elevating every interaction into a memorable journey.

Your Impact:

As a Senior Performance Marketing Manager at Deliverect, you will play a pivotal role in driving our customer acquisition and revenue growth through expert management of our paid digital marketing channels. Your strategic approach to campaign optimization and your commitment to a 'test and learn' methodology will directly enhance our market reach and business impact, helping us deliver seamless experiences for businesses to sell anywhere and deliver everywhere.

This is a full-time, hybrid role, offering 3 days in our London office and 2 days from the comfort of your home.

What you will do:

• Collaborate cross-functionally on marketing strategy (approx. 25%): Work closely with the broader marketing team to develop and deliver performance marketing strategies across key digital channels. Partner with sales, regional marketing, and product marketing to ensure alignment on strategy, resources, messaging, and KPIs.
• Lead end-to-end paid marketing campaigns (approx. 50%): Strategically manage the full lifecycle of performance marketing initiatives, including optimizing allocated budget, defining compelling ad copy, and briefing creative. You will oversee campaign setup, launch, and continuous in-depth data analysis and optimization for maximum effectiveness, autonomously managing campaign parameters and making real-time adjustments.
• Establish and maintain robust tracking and reporting (approx. 15%): Define, implement, and maintain proper tracking, reporting, and optimization mechanisms for KPIs and performance benchmarks to continuously monitor digital campaign performance.
• Communicate key actionable insights (approx. 5%): Provide regular updates to relevant stakeholders, including marketing leadership and sales teams, on campaign performance and strategic insights.
• Drive continuous innovation and trend research (approx. 5%): Research current online marketing trends to generate future campaign suggestions, fostering continuous innovation in targeting, messaging, and channel usage by testing the latest and new online marketing channels and technologies.

What you will bring:

• Proven track record of leading and optimizing end-to-end paid marketing campaigns in a B2B SaaS environment across diverse channels, including budget management and strategic allocation.
• Comfort with taking ownership, proactively identifying opportunities, and tackling them without being told to do so.
• Expertise in defining, implementing, and maintaining robust tracking, reporting, and optimization mechanisms for digital campaign performance.
• Proficiency with relevant paid media platforms such as LinkedIn Ads, Meta Ads, and programmatic advertising platforms.
• Experience with Account-Based Marketing (ABM) tools like Rollworks and Hubspot.
• Strong analytical skills with proficiency in data tools including Looker, Google Analytics, and Hubspot reports, specifically for understanding B2B customer journeys, sales cycles, CAC, and identifying performance trends.
• Commitment to a continual ‘test and learn’ approach, developing A/B tests, and sharing results with the wider team.
• Excellent written and verbal communication skills, with the ability to create compelling ad copy and creative briefs (including leveraging LLMs and AI tools).
• Comfort reporting, presenting ideas, and communicating key actionable insights to a variety of stakeholders and senior leadership.
• Ability to collaborate cross-functionally and drive alignment on strategy, resources, messaging, and KPIs.
• Strong organizational skills and attention to detail.
• Nice to have: Experience in the hospitality, restaurant, or retail industry.
• Nice to have: Experience with marketing cloud technologies and SaaS products.
• Nice to have: Experience with managing multiple regions and languages.

Join Our Innovative Journey:

At Deliverect, we're not just building a platform; we're redefining how restaurants and retailers connect with their customers globally. We're looking for agile, ambitious, and resourceful team members who are excited to tackle complex challenges, take calculated risks and contribute to innovative solutions that shape the future of commerce.

What You'll Gain by Joining Us:

Invest in Your Growth-We provide a dedicated learning budget to help you expand your skills and knowledge in this dynamic environment.

Solve Meaningful Challenges-Contribute to tackling some of the most significant challenges in the global tech industry, directly impacting the way businesses operate worldwide.

Drive Innovation- Immerse yourself in a culture where innovation isn't just a buzzword – our weekly releases and new features ensure you're always working on cutting-edge solutions.

Collaborate with a Global Team-Be part of a diverse, international team that values transparency, visibility, and a multitude of perspectives.

Be Part of a Unicorn- Join a rapidly scaling SaaS unicorn at the forefront of the order management industry, where your contributions have significant impact.

Enjoy Regionally Tailored Rewards- Our compensation and benefits packages are thoughtfully designed to reflect the unique needs of each market, ensuring you’re supported with what matters most—right where you are.

Our Commitment to Inclusion:

We are dedicated to building a diverse and inclusive workplace where everyone feels valued and has equal opportunities to succeed. We strongly encourage applications from underrepresented groups.

Important Information:

1. Fluency in English is required, with strong written and verbal communication skills being essential.

2. Applicants must possess the legal right to work in the country where the role is based, as we are currently unable to provide financial assistance for relocation or travel.

3. Please note that certain roles may require a background check as a condition of employment, and you will be informed of this during the initial screening process.

If you require any accommodations or support during the recruitment process due to a disability, please do not hesitate to contact us at [e-mail].

Ready to shape the future of commerce with us? Explore our opportunities and apply today!