Senior Ecommerce Generalist: Shopify, Klaviyo & Growth

Morris Sinclair Recruitment; Southampton; On-site; GBP 35,000 - 45,000; Full time

Benefits offered by this job

Private medical insurance

Flexitime

Cycle to work scheme

Company pension

Free parking

Employee discounts & client product - 

Health & wellbeing programme

Casual dress

Job summary

Morris Sinclair Recruitment is sourcing for an experienced Senior eCommerce Executive on behalf of an award-winning eCommerce and fulfillment business in the United Kingdom. You’ll own multiple brands and stores, driving trading, CRM, digital marketing, optimisation and performance.

You will lead hands-on initiatives across Shopify, Klaviyo, GA4 and analytics to turn data into revenue. This role emphasizes ownership, cross-brand collaboration, and practical use of AI to automate workflows.

Qualifications

• 5+ years of eCommerce or digital marketing experience.
• Strong practical experience with Shopify.
• Strong practical experience with Klaviyo.
• Experience using GA4 and eCommerce analytics.
• Understanding of CRO, eCRM, SEO/SEM and digital marketing.

Responsibilities

• Shopify: Managing and optimising stores, product presentation, UX and overall site performance.
• Klaviyo: Building campaigns, automated flows and segmentation to drive engagement and retention.
• Digital Marketing: Coordinating activity across eCRM, CRO, paid and organic search and social.
• Analytics: Using GA4 and store data to understand performance and turn numbers into revenue-generating actions.
• Client Management: Becoming a trusted contact for clients, providing performance updates, ideas and recommendations.
• CRO & Optimisation: Identifying opportunities to improve customer journeys, conversion and commercial performance.
• AI: Use AI tools every day to work smarter, automate workflows and increase and improve what can be delivered.

Skills

Shopify

Klaviyo

GA4

CRO

eCRM

SEO/SEM

Digital Marketing

AI & Automation

Analytics

Tools

Meta

SEMrush

Microsoft Clarity

Google Search Console

Job description

Morris Sinclair Recruitment is sourcing for an experienced Senior eCommerce Executive on behalf of an award-winning eCommerce and fulfillment business in the United Kingdom. You’ll own multiple brands and stores, driving trading, CRM, digital marketing, optimisation and performance.

You will lead hands-on initiatives across Shopify, Klaviyo, GA4 and analytics to turn data into revenue. This role emphasizes ownership, cross-brand collaboration, and practical use of AI to automate workflows.