Ecommerce Specialist

Morris Sinclair Recruitment; Southampton; On-site; GBP 35,000 - 45,000; Full time

Benefits offered by this job

Private medical insurance

Flexitime

Cycle to work scheme

Company pension

Free parking

Employee discounts & client product - 

Health & wellbeing programme

Casual dress

Job summary

Morris Sinclair Recruitment is sourcing for an experienced Senior eCommerce Executive on behalf of an award-winning eCommerce and fulfillment business in the United Kingdom. You’ll own multiple brands and stores, driving trading, CRM, digital marketing, optimisation and performance.

You will lead hands-on initiatives across Shopify, Klaviyo, GA4 and analytics to turn data into revenue. This role emphasizes ownership, cross-brand collaboration, and practical use of AI to automate workflows.

Qualifications

• 5+ years of eCommerce or digital marketing experience.
• Strong practical experience with Shopify.
• Strong practical experience with Klaviyo.
• Experience using GA4 and eCommerce analytics.
• Understanding of CRO, eCRM, SEO/SEM and digital marketing.

Responsibilities

• Shopify: Managing and optimising stores, product presentation, UX and overall site performance.
• Klaviyo: Building campaigns, automated flows and segmentation to drive engagement and retention.
• Digital Marketing: Coordinating activity across eCRM, CRO, paid and organic search and social.
• Analytics: Using GA4 and store data to understand performance and turn numbers into revenue-generating actions.
• Client Management: Becoming a trusted contact for clients, providing performance updates, ideas and recommendations.
• CRO & Optimisation: Identifying opportunities to improve customer journeys, conversion and commercial performance.
• AI: Use AI tools every day to work smarter, automate workflows and increase and improve what can be delivered.

Skills

Shopify

Klaviyo

GA4

CRO

eCRM

SEO/SEM

Digital Marketing

AI & Automation

Analytics

Tools

Meta

SEMrush

Microsoft Clarity

Google Search Console

Job description

Want a role where you can actually see the impact of your eCommerce work?

Our client is an award-winning eCommerce and fulfillment business looking for an experienced Senior eCommerce Executive to join their growing team.

This isn't a role where you'll be siloed into one small part of the eCommerce machine. You'll have genuine ownership across a portfolio of exciting DTC brands and in-house stores, working across trading, CRM, digital marketing, optimisation and performance.

Working across a range of extraordinary and exciting brands you'll be a hands-on eCommerce generalist, responsible for helping clients and own brands grow.

Your day-to-day will include:

• Shopify: Managing and optimising stores, product presentation, UX and overall site performance.
• Klaviyo: Building campaigns, automated flows and segmentation to drive engagement and retention.
• Digital Marketing: Coordinating activity across eCRM, CRO, paid and organic search and social.
• Analytics: Using GA4 and store data to understand performance and turn numbers into revenue-generating actions.
• Client Management: Becoming a trusted contact for clients, providing performance updates, ideas and recommendations.
• CRO & Optimisation: Identifying opportunities to improve customer journeys, conversion and commercial performance.
• AI: Use AI tools every day to work smarter, automate workflows and increase and improve what can be delivered.

You should be genuinely hands-on with eCommerce technology, rather than simply having managed people who use it.

• 5+ years' eCommerce or digital marketing experience
• Strong practical experience with Shopify
• Strong practical experience with Klaviyo
• Experience using GA4 and eCommerce analytics
• Understanding of CRO, eCRM, SEO/SEM and digital marketing

Highly desirable:

• Meta
• SEMrush
• Microsoft Clarity
• Google Search Console
• Other Shopify/eCommerce apps and marketing technology

You don't need to be an expert in every tool — but you should be technically confident, curious and comfortable getting stuck in.

About You

We're looking for someone who:

• Has worked in eCommerce for 5+ years, ideally within an agency or multi-brand environment.
• Can comfortably juggle multiple brands, campaigns and priorities.
• Is commercially minded and understands that great eCommerce is ultimately about customers, conversion and revenue.
• Can look at data, spot an opportunity and turn it into action.
• Communicates confidently with clients and colleagues.
• Takes ownership rather than waiting to be told what to do.
• Enjoys working in a small, close-knit team where your contribution genuinely matters.
• Is excited by technology and keen to embrace AI and automation.

Small enough for your work to be visible and ambitious enough for it to matter, you'll work with high-profile global brands, have direct access to decision-makers and be trusted to make a genuine commercial difference.

A role with real ownership.

You'll have your own clients, your own projects and genuine accountability for results. One day you might be optimising a Shopify store; the next you're building a Klaviyo campaign, analysing GA4 data or presenting a growth opportunity to a client.

If you're an experienced eCommerce professional who loves Shopify, digital marketing, data and getting things done, we'd love to hear from you.

An office based role, you'll also get:

£35,000-£45,000 salary depending on experience

• Private medical insurance
• Flexitime
• Cycle to work scheme
• Company pension
• Free parking
• Employee discounts & client product discounts
• Health & wellbeing programme
• Casual dress.