Senior Brand Marketing Lead - B2C & E‑commerce Growth

MET Marketing; Leeds; On-site; GBP 60,000 - 85,000; Full time

Job summary

MET Marketing is seeking a senior, brand-led marketer to shape a product-focused B2C brand across online and offline channels. You will own the strategy, lead campaigns, and manage a brand portfolio with budget to develop further, in a Yorkshire-based setting.

You will bring a strong background in strategic brand marketing, be hands-on, and able to drive growth across trade, retail and e-commerce while leading a team.

Qualifications

• Brand-led marketer with strong B2C experience in consumer brands.
• Strategic thinker who can translate strategy into hands-on execution.
• Experience building brands across on- and offline channels, including e-commerce.

Responsibilities

• Manage multiple brands and e-commerce businesses.
• Own the annual marketing plan and overall strategy.
• Deliver growth across your brands.
• Grow brand awareness through well-developed campaigns.

Skills

Brand marketing

B2C

Strategic thinking

Hands-on execution

E-commerce

Team leadership

Job description

MET Marketing is seeking a senior, brand-led marketer to shape a product-focused B2C brand across online and offline channels. You will own the strategy, lead campaigns, and manage a brand portfolio with budget to develop further, in a Yorkshire-based setting.

You will bring a strong background in strategic brand marketing, be hands-on, and able to drive growth across trade, retail and e-commerce while leading a team.