Senior Marketing Manager

Simon Acres Group; York and North Yorkshire; Hybrid; GBP 36,000 - 60,000; Full time

Job summary

Simon Acres Group is seeking a Senior Marketing Manager to lead the development and delivery of an integrated marketing strategy within a fast-changing consumer and e-commerce business. The role combines strategic ownership with hands-on campaign delivery across brand, promotions, social media, content, customer engagement and reputation management.

Reporting into the senior leadership team, you will lead a small marketing team and collaborate with Commercial, Trading, Digital and Customer

Qualifications

• Senior-level marketing experience with strong campaign management expertise.
• Experience in consumer, retail, e-commerce or fast-paced environments.
• Proven leadership of a small marketing team.
• Strong commercial awareness and budget management skills.
• Data-driven approach with a focus on measurable results.
• Excellent communication and stakeholder management.

Responsibilities

• Develop and deliver the annual marketing strategy and integrated campaign calendar.
• Lead, coach and develop a small marketing team.
• Manage the marketing budget, agencies and external suppliers.
• Own end-to-end multi-channel campaign delivery and performance.
• Lead promotional planning alongside Commercial and Trading teams.
• Develop the social media and content strategy across relevant channels.
• Manage brand reputation, customer reviews, social listening and advocacy.
• Work with Digital and CRM teams to improve customer segmentation, engagement and lifecycle communications.
• Using data and customer insight to optimise campaigns, conversion and return on investment.
• Providing clear marketing insight and recommendations to senior leadership.

Skills

Campaign management

Social media

Content marketing

Brand reputation

Budget management

Team leadership

Data-driven

Stakeholder management

Strategic thinking

ROI optimization

Job description

Senior Marketing Manager

Location: North Yorkshire / Hybrid
Salary: Up to 60,000 depending on experience

Simon Acres Recruitment is currently recruiting on behalf of our client for an experienced Senior Marketing Manager to lead the development and delivery of an integrated marketing strategy within a fast-growing consumer and e-commerce business.

This is a hands-on senior marketing role, combining strategic ownership with campaign delivery across brand, promotions, social media, content, customer engagement and reputation management.

The Role:

Reporting into the senior leadership team, the Senior Marketing Manager will lead a small marketing team and work closely with Commercial, Trading, Digital and Customer Service teams to deliver marketing activity that drives customer engagement and commercial growth.

Key responsibilities will include:

• Developing and delivering the annual marketing strategy and integrated campaign calendar
• Leading, coaching and developing a small marketing team
• Managing the marketing budget, agencies and external suppliers
• Owning end-to-end multi-channel campaign delivery and performance
• Leading promotional planning alongside Commercial and Trading teams
• Developing the social media and content strategy across relevant channels
• Managing brand reputation, customer reviews, social listening and advocacy
• Working with Digital and CRM teams to improve customer segmentation, engagement and lifecycle communications
• Using data and customer insight to optimise campaigns, conversion and return on investment
• Providing clear marketing insight and recommendations to senior leadership

About You:

We are looking for a commercially minded senior marketer with a proven track record of delivering successful integrated campaigns within a consumer, retail, e-commerce or similarly fast-paced environment.

You will ideally have:

• Senior-level marketing experience with strong campaign management expertise
• Experience across promotions, social media, content and reputation management
• Proven experience leading and developing a small team
• Strong commercial awareness and budget management skills
• A data-led approach with a focus on measurable results
• Excellent communication and stakeholder management skills
• The ability to balance strategic thinking with hands-on delivery

• Experience within kitchens, home improvement, interiors, furniture or another considered-purchase retail category would be advantageous, as would experience across CRM, e-commerce, digital performance marketing and conversion optimisation

The Opportunity:

This is an excellent opportunity for an ambitious marketing professional to take ownership of a broad marketing function within an established and growing business, with the opportunity to make a genuine impact on brand, customer engagement and commercial performance.