Senior Account Executive - Planning

Redefined Ltd; London; Hybrid; GBP 25,000 - 45,000; Full time

Job summary

An established industry player is seeking a dynamic and passionate individual to join their Media Planning team. In this role, you will support a key client on their transformational journey, leveraging data-led media solutions to enhance brand engagement. You will collaborate with talented professionals across various disciplines, contributing to innovative media strategies. This is a fantastic opportunity to grow your skills in a supportive environment that values learning and development. If you are enthusiastic about media planning and thrive in a collaborative atmosphere, this position is perfect for you!

Benefits

WORK YOUR WORLD opportunity

Reflection Days

HELP@HAND BENEFITS

Family Friendly Policies

Flexible working

Birthday Day Off

Great local discounts

Qualifications

• Strong communication skills are essential for client engagement.
• Knowledge of Paid Media channels is crucial for campaign success.

Responsibilities

• Manage finance POs and ensure adherence to client processes.
• Support campaign planning and build strong client relationships.

Skills

Verbal and written communication

Understanding of Paid Media channels

Organizational skills

Basic media metrics analysis

Energetic and growth-focused attitude

Tools

TGI

AdIntel

Job description

BRAND: Starcom
Job Function: Client Management
Location: London, United Kingdom
Experience Level: Entry
Workplace Type: Hybrid

Company description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the centre of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, we are the flagship Publicis Media agency that uses our 'Power of One' business model, with teams that span multiple disciplines across clients such as Aldi, P&G, P&O Ferries, Primark, Samsung, Stellantis, and Visa.

We place a huge focus on our People and have driven flagship D&I and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make "Brave Plays" in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign's Best Places to Work for three years in a row (2021, 2022 and 2023) and most excitingly, Media Week's Agency of the Year 2023!

Overview

This role calls for a dynamic, brave & passionate planning mind to join and support the Media Planning team in working for a crucial and long-term client, Visa.

This market-leading client is on a transformational journey to drive brand love through intelligent, data-led media solutions. Our team connects with brilliant minds across our agency - from data and tech, to partnerships and channel-buying specialists, to deliver brilliant media plans that are super engaging for our audience. You will also join us in working closely with Publicis' creative agency Saatchi & Saatchi, to deliver a "Power of One" solution for Visa, where creative and media work hand-in-hand. It will be your responsibility to contribute to the smartest & bravest media ideas for this key client. Your enthusiasm for this role, and talent for communication, will be key to your success in the team.

The Planning team at Starcom build relationships with clients, partners, internal and external colleagues within our Groupe to deliver powerful work that will grow our clients' businesses. Our goal is to become our clients' most indispensable partners by building roadmaps with them. To summarise: it is the Planning Team's job to deliver brilliant work, seamless operational management, and ensure that the work we deliver for our clients and our agency is profitable, enabling long-term partnerships.

Responsibilities

• Delivering on operational excellence for the account by managing finance POs, data-auditing for Visa and ensuring client processes are adhered to by internal teams
• Understanding the client's brand/the financial services industry by adopting an enthusiastic, attentive and positive mindset to the clients and their business
• Supporting the team on campaign planning and media strategy, mining insights using tools like TGI, AdIntel and similar planning tools
• Building skills in media planning with a multi-channel approach across a plethora of campaigns across sport, sponsorships, travel and supporting of small businesses
• Build strong, trusted relationships within the agency teams
• Be friendly, approachable and generous with your time to help the team and the agency reach excellence
• Foster a culture of learning and self-improvement. You will have plenty of opportunities to grow your skills and profile within the agency and in media
• Continuously support the innovation being driven by your team
• Supporting the Account Manager and the rest of the team to deliver outstanding work every time

In 6 month's time....

• Building on channel knowledge and becoming the point of contact for peers on the internal Activation and Agency teams
• Understanding nuances of the client's brand and media campaigns, learning from how campaigns performed
• Leading on projects like PCAs, competitor analysis on a quarterly basis, project management on campaign deliverables and coordinating the response for smaller campaigns
• Mentoring and proactively coaching the Account Executives and junior members of the team independently, demonstrating best practice
• Building the Visa planning team's reputation within the agency, as well as externally with media owners and partner agencies

Qualifications

• Strong verbal and written communication skills
• Knowledge and understanding of how Paid Media channels work - knowing the differences between BVOD, Paid Social, Online Video, OOH etc.
• Ability to remain organised and manage timelines
• Knowledge of basic media metrics and comfortable analysing reports from buying teams to know how a campaign is performing
• Thrives in an agency environment, energetic and growth-focused

Additional information

Starcom has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).