Sales Team Lead

Berkeley Group; Reading; On-site; GBP 80,000 - 100,000; Full time

Job summary

A leading property development company located in Reading is seeking a Sales Team Lead to develop and execute integrated sales strategies while leading a team of sales professionals. The ideal candidate will have strong market knowledge, excellent communication skills, and proven experience in achieving sales targets. This permanent role offers significant health and wellbeing benefits, a competitive annual leave package, and a positive work environment that values team morale and motivation. Join us to make a meaningful impact in the property market.

Benefits

25 days annual leave, increasing with service to 33 days

Private Medical Insurance

Access to an online discount platform

Berkeley Foundation volunteer day

Private pension plan

Group life assurance

Qualifications

• Strong knowledge of the South East & London property market and current industry trends.
• Excellent communication, negotiation, and interpersonal skills.
• Proven ability to lead and motivate a sales team to achieve targets.
• Proficient in CRM software and the Microsoft Office Suite.
• Ability to work under pressure and meet deadlines.

Responsibilities

• Develop and execute integrated sales strategies to achieve ambitious targets.
• Lead, mentor, and manage a team of sales professionals.
• Monitor market trends and identify new business opportunities.
• Build and maintain strong relationships with key stakeholders.
• Oversee the entire sales process from contact to contract signing.

Skills

Communication skills

Negotiation skills

Team leadership

Market knowledge

Tools

CRM software

Microsoft Office Suite

Job description

Sales Team Lead

Application Deadline: 31 January 2026

Department: Sales & Marketing

Employment Type: Permanent

Location: Reading, Berkshire

Description

Berkeley Oxford & Chiltern is a proud member of the Berkeley Group, passionate about making a difference and delivering sustainable developments, continuously adapting to improve each development for the communities they serve.

We are committed to working in partnership and collaboration to continue to build fantastic homes in amazing places. No two Berkeley developments are the same and our bespoke approach sets us apart from our competitors. We have the skills and know-how to take on a wide range of developments from difficult refurbishments, high rise apartments, large detached properties and even thatched roofs.

At the heart of everything we do is a strong team of people committed to achieving exceptional levels of customer service, delivering high quality homes where vibrant and sustainable communities have been created. Our people and the incredible projects that we deliver are amongst the best reasons that we come to work every day. We work hard and what we do is challenging, but it is hugely meaningful and we have fun together. It is clear that we enjoy what we do, the difference we make to society and we have pride.

The role

Developments: Horlicks Quarter & Reading Riverworks

• Develop and execute integrated UK and international sales strategies to achieve ambitious sales targets
• Lead, mentor, and manage a team of sales professionals, providing guidance and support to ensure high performance.
• Monitor market trends, competitor activities, and customer preferences to identify new business opportunities.
• Build and maintain strong relationships with key stakeholders, including real estate agents, brokers, and potential buyers.
• Oversee the entire sales process, from initial contact to contract signing and after-sales support.
• Prepare and present regular sales reports and forecasts to senior management.
• Collaborate with the marketing team to develop promotional materials and campaigns that drive sales.
• Ensure compliance with all relevant regulations and company policies.
• Provide strategic input on pricing and product positioning through market research and competitor analysis for pre-development/phase analysis.
• Represent the company at global property exhibitions, roadshows, and virtual events, ensuring brand visibility and lead generation.

Customer Service Responsibilities

• Ensure a high level of customer satisfaction by addressing customer inquiries and resolving issues promptly and effectively.
• Implement customer feedback mechanisms to continuously improve the customer experience.
• Train and support the sales team in delivering exceptional customer service.
• Develop and maintain customer service policies and procedures to ensure consistency and quality.

Health and Safety Responsibilities

• Conduct regular health and safety audits and risk assessments.
• Provide training and support to the sales team on health and safety practices.
• Oversee the implementation and maintenance of health and safety policies and procedures.
• Respond to and manage any health and safety incidents promptly and effectively.

Team Motivation and Morale Responsibilities

• Foster a positive and motivating work environment to enhance team performance and morale.
• Recognise and reward individual and team achievements.
• Organise team-building activities and events to strengthen team cohesion.
• Provide ongoing training and development opportunities to support career growth.
• Address any team conflicts or issues promptly and effectively.

Experience required

• Strong knowledge of the South East & London property market and current industry trends.
• Excellent communication, negotiation, and interpersonal skills.
• Proven ability to lead and motivate a sales team to achieve targets.
• Proficient in CRM software and the Microsoft Office Suite.
• Ability to work under pressure and meet deadlines.

Why join us?

• 25 days annual leave, increasing with service to 33 days.
• Health and wellbeing benefits including Private Medical Insurance.
• Lifestyle benefits including access to an online discount platform.
• Berkeley Foundation volunteer day.
• Private pension plan.
• Group life assurance.

The standard full-time working hours in the office are 8am-5pm with core working hours 9am-4pm.

Internal applicants: If you’re an internal applicant, please ensure you’ve informed your line manager of your intention to apply for this position.