Sales Manager

SHY Aviation; Greater London; On-site; GBP 120,000 - 210,000; Full time

Benefits offered by this job

Annual leave 25d

Private medical

Season ticket loan

UK Bank Holidays

Job summary

SHY Aviation, a global private jet charter company, seeks a Head of Sales to lead expansion from Europe into North America. The role demands strategic leadership of a dynamic sales team, managing VIP/HNW relationships, and delivering high-value quotes with strong commercial oversight.

You will report to the Commercial Director, drive growth, and work closely with flight planning and operations to ensure superior client service and profitable outcomes.

Qualifications

• Minimum 5 years' experience in private aviation charter sales.
• Previous experience managing or mentoring a sales team.
• Proven ability to negotiate high-value transactions and manage VIP/HNW relationships.
• Strong commercial awareness and composure under pressure.

Responsibilities

• Lead & mentor the sales team, weekly 1:1 coaching and performance reviews.
• Monitor KPIs daily: gross profit, conversion, forecast accuracy.
• Direct involvement in complex quotations, margin review and VIP requests.
• Own key strategic accounts and VIP escalations.
• Collaborate with Flight Planning & Flight Management on sourcing and operator suitability.
• Prepare weekly/monthly sales reports for senior management.

Skills

Private aviation sales

Leadership

VIP/HNW relations

High-value negotiations

Job description

SHY Aviation is a global private jet charter company and brokerage founded in 2011 . Headquartered in Central London, the firm provides end-to-end luxury travel solutions, including private jet hire, helicopter transfers, and large-group charters.

Job Description

• Minimum5 years' experience within private aviation charter sales
• Previousexperience managing or mentoring a sales team
• Provenability to negotiate high-value transactions and manage VIP/HNW relationships
• Strongcommercial awareness and composure under pressure

The Opportunity

Our Head of Sales is stepping upto lead SHY's expansion into North America. This role takes the reins of one ofprivate aviation's most dynamic sales teams in Europe, at a point of genuinegrowth. You are someone who thrives leading from the front, managingrelationships internally and externally collaboratively and professionally.

Reporting Line

Reports to: CommercialDirector

• Weeklyone-to-one meetings, coaching sessions and performance reviews with the salesteam
• Dailymonitoring of individual and team KPIs — gross profit, conversion, forecastaccuracy
• Directinvolvement in complex quotations, margin review and VIP requests
• Personalownership of key strategic accounts and VIP escalations
• Closecollaboration with flight planning and management across aircraft sourcing,operator suitability, and disruption management
• Weeklyand monthly sales reporting to senior management

Key Performance Indicators

• MonthlyGross Profit and Revenue Target
• NewBusiness Won and Client Retention
• CharterConversion Rate and Average Margin Achieved
• CRMCompliance and Forecast Accuracy

Safety & Compliance Responsibilities

• Ensuringoperators meet SHY's safety standards and insurance requirements at everybooking
• Ensuringthe team understands client compliance requirements before contracting
• Embeddingoperational accuracy and regulatory awareness across the sales team

What Success Looks Like at 12 Months

• Ahighly engaged, high-performing sales team
• Revenueand margin targets consistently met or exceeded
• Improvedquote-to-booking conversion and client retention
• Newstrategic partnerships and key accounts secured
• Strongercollaboration across Sales, Flight Planning & Flight Management

Requirements

• Minimum5 years' experience within private aviation charter sales
• Previousexperience managing or mentoring a sales team
• Provenability to negotiate high-value transactions and manage VIP/HNW relationships
• Strongcommercial awareness and composure under pressure
• Competitive salary and uncapped commission
• 25Days Annual Leave + UK Bank Holidays
• PrivateMedical Cover
• SeasonTicket Loan

Why SHY

• Ateam of 35+ across London, the US and UAE
• Contracts,logistics and admin handled by dedicated teams, so this role focuses on teamand clients
• AIand automation being built specifically to reduce admin load on the salesfunction