Sales Development Representative

SmarterPay Limited; Kingston upon Hull; On-site; GBP 26,000 - 28,000; Full time

Benefits offered by this job

Unlimited holiday

National travel

Expense policy

Collaborative team

Industry agnostic hiring

Job summary

SmarterPay Limited is seeking a motivated Sales Development Representative to help drive new business pipeline across the UK. You will identify, research and engage prospective customers, qualify inbound and outbound leads, and book discovery calls and product demonstrations for Account Executives.

You will prospect into UK-based organisations, using phone, email, LinkedIn and other sales tools, maintain CRM records, and collaborate with Sales, Marketing and Partnerships to advance the pipeline.

Qualifications

• 1+ years of sales experience
• Outbound calling and email experience
• Strong communication and listening skills
• Organised, proactive and resilient
• Able to manage multiple prospects and campaigns
• Familiar with CRM and LinkedIn a plus
• Understanding of finance/payments beneficial

Responsibilities

• Identify and engage prospective customers across the UK market
• Generate new business opportunities through outbound calling, emailing, LinkedIn outreach
• Qualify inbound and outbound leads and book discovery calls or demos for Account Executives
• Maintain accurate CRM records and ensure consistent follow‑up activity
• Support marketing campaigns, events, webinars and partner‑related outreach
• Collaborate closely with Sales, Marketing and Partnerships to build and progress pipeline
• Provide feedback on messaging, objections and market trends to improve campaign effectiveness
• Represent SmarterPay professionally when speaking with finance leaders and UK entities

Skills

Outbound calling

LinkedIn prospecting

CRM experience

Communication skills

Organised

Proactive

Multiple prospects

Tools

CRM systems

LinkedIn Sales Navigator

Sequencing tools

Job description

SmarterPay provides secure, flexible, and powerful Bacs payment and Direct Debit automation solutions to organisations across the UK. Our cloud platform helps businesses streamline payment processes, reduce fraud, and integrate seamlessly with leading ERP and CRM systems.

We’re growing fast and looking for ambitious sales professionals to join our journey as we continue to drive innovation within financial technology.

The Role

We are seeking a motivated and proactive Sales Development Representative (SDR) to help drive new business pipeline for SmarterPay. This role is focused on identifying, researching, and engaging with prospective customers across our target markets, and generating qualified opportunities for the sales team.

You will prospect into UK‑based organisations that could benefit from SmarterPay’s solutions, using channels such as phone, email, LinkedIn and other sales tools. You will qualify inbound and outbound leads, book discovery calls and product demonstrations, and support campaign activity across key sectors, partners and events.

This is not a managerial position and will not have any direct reports.

Key Responsibilities

• Identify, research and engage prospective customers across the UK market
• Generate new business opportunities through outbound calling, emailing, LinkedIn outreach and sales tools
• Qualify inbound and outbound leads and book discovery calls or demos for Account Executives
• Maintain accurate CRM records and ensure consistent follow‑up activity
• Support marketing campaigns, events, webinars and partner‑related outreach
• Collaborate closely with Sales, Marketing and Partnerships to build and progress pipeline
• Provide feedback on messaging, objections and market trends to improve campaign effectiveness
• Represent SmarterPay professionally when speaking with finance leaders, public sector bodies, charities, membership organisations and other UK entities

Skills & Experience

• 1+ years of sales experience (sector flexible)
• Comfortable with outbound calling, emailing and LinkedIn prospecting
• Strong communication, questioning and listening skills
• Highly organised, proactive and resilient
• Ability to manage multiple prospects, campaigns and follow‑ups simultaneously
• Familiarity with CRM systems, LinkedIn Sales Navigator, sequencing tools or sales intelligence platforms is a plus
• Understanding of finance teams, payment processes, Direct Debit, Bacs or business software is beneficial but can be trained

Why Join?

• Base Salary: £26-28,000 with the ability to earn commission
• Unlimited holiday policy
• National travel opportunities for client meetings, events, exhibitions and partner activity
• Generous expense policy to support business development
• A collaborative, supportive team that values performance and shared success
• Open to candidates from any industry with target‑driven experience