Sales Developer

Briggs Equipment; Maidenhead; Hybrid; GBP 25,000 - 36,000; Full time

Benefits offered by this job

Commission bonus

Pension scheme with employer contrib.

Eyecare health scheme

High street discounts

Job summary

Briggs Equipment Group is seeking a Sales Developer to join the team at one of our sites in Cannock, Haydock, or Maidenhead. The role focuses on generating new business, qualifying leads, and supporting marketing efforts while building strong customer relationships.

You will work in a hybrid setup across multiple sites, contributing to cross-functional growth and maximizing sales potential within Briggs Equipment solutions.

Qualifications

• Previous experience in sales, admin or customer service.
• Strong verbal and written communication skills.
• High attention to detail and accuracy.

Responsibilities

• Generate new business leads through outbound calls, email campaigns and networking.
• Qualify leads and arrange appointments for the Short Term Hire team.
• Support marketing activities by creating social media content and coordinating email campaigns.

Skills

Sales experience

Communication skills

CRM experience

Attention to detail

Organisational skills

Team collaboration

Tools

CRM software

Job description

Role: Sales Developer

Location: Based in either Haydock,Maidenhead or Cannock

Contract: Permanent. Monday – Friday. Hybrid working.

Company: Briggs Equipment Group

About Us: Briggs Equipment Group is a leading provider of material handling, powdered access, plant and specialist rental equipment offering new and used sales, short and long-term hire, engineering services, training and asset management, with operations across the UK and Ireland.

We have an exciting opportunity for a Sales Developer to join our team, based at one of our three sites in Cannock, Haydock, or Maidenhead.

In this role, you will:

• Generate new business leads through outbound calls, email campaigns, networking, and online research.
• Contact prospective customers to qualify leads and arrange appointments for the Short Term Hire team.
• Support marketing activities by creating social media content, coordinating email campaigns, and promoting the company's products and services.

• Maintain accurate customer records, update the CRM system, and track lead and sales activity.
• Build strong working relationships with STH Controllers, ensuring all sales opportunities are identified, tracked, and converted wherever possible.
• Promote the full STH product and service offering, as well as wider Briggs Equipment solutions, to maximise customer awareness and sales potential.
• Identify and refer opportunities to other areas of the business, contributing to cross-functional growth.
• Conduct customer satisfaction calls following off-hire periods, ensuring a positive customer experience and identifying future business opportunities.

What will help you to excel in this role:

• Previous experience in a sales, administrative or customer service role
• Strong verbal and written communication skills
• High attention to detail
• Ability to thrive in a fast-paced environment

• Good IT skills

What you can expect from us:

• Competitive salary
• Commission bonus
• Contributory pension scheme with employer contributions up to 6%
• Future development and career opportunities
• Paycare and eyecare health scheme
• High street discounts

If you require any reasonable adjustments to assist you in the interview process, then please contact a member of the Recruitment Team, and inform them prior to attending so we can ensure these are met.