Sales and Retention Manager

TN United Kingdom; Manchester; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading fitness organization is seeking a Sales and Retention Manager to enhance gym operations and drive member engagement. This full-time role involves leading sales initiatives, managing retention strategies, and supporting team development. The ideal candidate will have a passion for fitness and strong leadership skills, contributing to a dynamic and growth-oriented environment.

Benefits

20% discount across all Frasers Group facias

Eligibility for the Fearless 1000 bonus scheme

Free Gym membership

Monthly Frasers Group Champion rewards

Training and development opportunities

Qualifications

• Experience in sales and retention management.
• Strong leadership qualities and ability to motivate a team.
• Passion for health, fitness, and wellness.

Responsibilities

• Drive new member sales and maximize retention.
• Manage activity planners and implement lead generation strategies.
• Prepare and deliver monthly sales presentations.

Skills

Leadership

Sales

Interpersonal Skills

Communication

Problem Solving

Education

Level 3 & 5 in management & leadership

Job description

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This is a full-time position reporting directly into the General Manager. Our Sales and Retention Managers are responsible for supporting the team in the successful operation of the gym, with a specific focus on driving new member sales, maximising retention, and overall growth of the live member movement through various strategies inside and outside of the gym.

The Benefits

Elevation is part of our core, offering great company benefits including:

• 20% discount across all Frasers Group facias
• Eligibility for the Fearless 1000 bonus scheme
• Free Gym membership
• Monthly Frasers Group Champion - winners receive double salary for the month
• Reward and recognition with our Everlast Gyms monthly champions
• Training and development through Frasers Group with funded qualifications, including Level 3 & 5 in management & leadership
• Opportunities to enhance fitness knowledge through product training and delivering personal and group training sessions
• Represent Everlast Gyms as a fitness ambassador
• Demonstrate our elevated ways of working
• Lead by example in our FUNDAMENTALS sales process, supporting and training the team to improve confidence and performance
• Focus on driving new member sales and retaining existing members to grow the live member movement
• Manage activity planners for the gym, ensuring they are thorough and well executed
• Implement strategies to increase lead generation internally and externally
• Monitor dashboards and KPIs, communicating insights to the team
• Drive revenue across membership sales, products, and secondary revenue streams to improve profitability
• Prepare and deliver monthly sales presentations to management
• Build relationships with local businesses for partnerships
• Develop #WeMoveBusinesses membership opportunities
• Lead by example on reception and the gym floor to enhance member experience
• Support national initiatives like #WorkoutWednesday & #WeCommunicate
• Provide honest, constructive feedback to support team development
• Assist the General Manager with operational tasks, including Health & Safety, Facilities, Maintenance, and Recruitment
• Maintain high standards of cleanliness and presentation at all times
• Show passion for health, fitness, and wellness
• Exhibit strong leadership qualities
• Adapt communication style as needed
• Maintain a positive, solutions-oriented mindset
• Act as a member champion with excellent interpersonal skills
• Be driven and ambitious, eager to learn and develop
• Be flexible with working hours and location, including weekends and Bank Holidays as needed

To see more of what our brand does, please visit our LinkedIn page here.

This opportunity at Frasers Group is for the fearless. The potential is massive, and the experience is unrivalled. To make the most of it, you need to embody our principles:

• Think without limits - Think fast, fearlessly, and lead the team
• Own it and back yourself - Take responsibility for the basics, your role, and the results
• Be relevant - Stay relevant to our people, partners, and the planet