Paid Media Specialist - Performance & Growth

Rocking Zebra Ltd.; England; Hybrid; GBP 30,000 - 32,000; Full time

Benefits offered by this job

Hybrid working

Benefits

Job summary

Rocking Zebra Ltd. in the United Kingdom is seeking a Digital Marketing Executive who thrives on hands-on paid media work, building campaigns, testing creatives, and analyzing performance to drive results.

You’ll work with experienced channel specialists across Meta Ads Manager and Google Ads, optimising campaigns, creating assets, writing ad copy, and running tests. Hybrid working is offered, with benefits.

Qualifications

• Hands-on digital marketing experience.
• Exposure to Meta advertising / paid social.
• Good understanding of marketing metrics and campaign performance.
• Confidence using data and Excel.
• Strong attention to detail.

Responsibilities

• Build and launch campaigns through Meta Ads Manager.
• Set up Google Search, Performance Max and Demand Gen campaigns.
• Support paid activity across Bing.
• Create and adapt digital assets for paid campaigns.
• Write engaging ad copy, headlines and calls-to-action.
• Build and update campaign landing pages.
• Manage audiences, targeting and campaign budgets.
• Check campaigns thoroughly before going live.
• Make creative, copy and budget changes based on performance.
• Run A/B tests across ads, creative and landing pages.
• Track metrics including CTR, CPA, conversions and ROI.
• Use data to spot trends and opportunities to improve results.
• Work with marketing, web and digital colleagues to get campaigns live on time.

Skills

Paid media

Campaign management

Excel

Tools

Google Ads

Meta Ads Manager

YouTube Ads

Adobe Creative Suite

CapCut

Premiere Pro

Job description

Rocking Zebra Ltd. in the United Kingdom is seeking a Digital Marketing Executive who thrives on hands-on paid media work, building campaigns, testing creatives, and analyzing performance to drive results.

You’ll work with experienced channel specialists across Meta Ads Manager and Google Ads, optimising campaigns, creating assets, writing ad copy, and running tests. Hybrid working is offered, with benefits.