Omnichannel Marketing Data Analyst - Growth & Insights

Colgate-Palmolive; Woking; On-site; GBP 40,000 - 45,000; Full time

Job summary

Colgate-Palmolive, a leading global consumer products company, is seeking an Omni Demand Generation (ODG) Analytics Manager in Surrey. The role drives data-driven insights, measuring cross‑functional KPIs, and optimizing budgets across all commercial levers to support growth in West Europe.

You will work closely with Marketing, Customer Development, and SMEs to deliver unified brand experiences. Responsibilities include developing measurement frameworks, monitoring competitive activity, and

Qualifications

• Bachelor's degree in a quantitative field or related discipline
• 3+ years in Data Analytics, BI, Sales, or related role
• Strong problem-solving and storytelling with data
• Proficient with modern data visualization tools
• Ability to collaborate across cross-functional teams

Responsibilities

• Lead measurement frameworks and models to assess ROI of the cluster's commercial efforts
• Monitor competitor activity and support Revenue Growth Management analytics
• Measure performance of Shopper marketing and omnichannel assets
• Generate actionable insights from competitive landscape and category data
• Evaluate localized content performance and inform optimization
• Own monthly analytics reviews (MoDi) with dashboards and deep dives
• Train stakeholders on dashboards and analytical methodologies

Skills

Growth mindset

Data modeling

Data visualization

Omnichannel acumen

Analytics translation

Strategic syncing

Education

Bachelor's degree in Business/Marketing/Data Science

Tools

Domo

Tableau

Power BI

Looker

Sigma

Job description

Colgate-Palmolive, a leading global consumer products company, is seeking an Omni Demand Generation (ODG) Analytics Manager in Surrey. The role drives data-driven insights, measuring cross‑functional KPIs, and optimizing budgets across all commercial levers to support growth in West Europe.

You will work closely with Marketing, Customer Development, and SMEs to deliver unified brand experiences. Responsibilities include developing measurement frameworks, monitoring competitive activity, and