Multichannel CRM Campaign Ops Specialist – London

Creideas; Greater London; On-site; GBP 92,000 - 120,000; Part time

Job summary

Creideas is seeking a Campaign Operations Associate to join its CRM Operations team in London. The role focuses on delivering, testing and optimising multichannel CRM campaigns to drive customer engagement and retention across the lifecycle.

You will collaborate with product, marketing, CX and support to ensure accurate data, rigorous testing and compliant execution. You will build, launch and optimise multichannel campaigns that inform and delight customers across the lifecycle, partnering with

Qualifications

• Bachelor's degree in marketing, business or related field.
• Experience executing email and CRM campaigns in regulated environments.
• Proficiency with Braze, Salesforce Marketing Cloud or MoEngage.
• Analytical skills with data interpretation and engagement metrics.

Responsibilities

• Build, schedule and QA multichannel CRM campaigns across email, push, in-app, SMS.
• Manage real-time communications and support squads in the CRM platform.
• Ensure data accuracy, audience integrity and consent settings for every send.
• Coordinate with product, marketing, CX and support to align briefs, timelines and reviews.
• Design and launch automated journeys using internal and approved external tools.
• Optimize campaigns through structured A/B and multivariate testing; monitor performance.
• Adhere to legal, compliance, risk and control requirements; secure approvals prior to launch.
• Deliver projects on time while following internal processes, documentation and playbooks.
• Create runbooks and capture learnings to scale best practices across teams.
• Build and maintain KPI dashboards, reporting and alerting for campaigns and channels.
• Support customer communications escalations and queries in partnership with Customer Support.
• Familiarity with building dashboards and alerts for campaign performance monitoring.
• Ideally, experience in retail banking or financial services but not compulsory.
• Experience working in agile, cross functional squads.
• Knowledge of deliverability, consent management and regional communications regulations.

Skills

CRM campaigns

Multichannel marketing

Data analysis

A/B testing

Stakeholder management

Campaign automation

Education

Bachelor's degree in marketing, business or related field

Tools

Braze

Salesforce Marketing Cloud

MoEngage

Job description

Creideas is seeking a Campaign Operations Associate to join its CRM Operations team in London. The role focuses on delivering, testing and optimising multichannel CRM campaigns to drive customer engagement and retention across the lifecycle.

You will collaborate with product, marketing, CX and support to ensure accurate data, rigorous testing and compliant execution. You will build, launch and optimise multichannel campaigns that inform and delight customers across the lifecycle, partnering with