Marketing and Communications Manager

ENGINEERINGUK; London; Hybrid; GBP 40,000 - 80,000; Full time

Job summary

Join a forward-thinking company as a Marketing and Communications Manager, where your creativity will drive impactful strategies. This diverse role focuses on orchestrating marketing activities to generate leads and foster business growth within the London Business Unit. You will collaborate with leadership teams and oversee the execution of campaigns, ensuring alignment with brand objectives. With a commitment to inclusivity and professional development, this innovative firm offers a hybrid working environment, enabling you to thrive in your career while making a real difference in the tech sector.

Benefits

Private Healthcare

Competitive Salary

Pension Scheme

Share Scheme

Qualifications

• Extensive B2B marketing experience, ideally in IT or professional services.
• Proven track record of implementing growth-oriented marketing campaigns.

Responsibilities

• Develop and deliver marketing strategies to support business objectives.
• Manage digital marketing campaigns and monitor performance with analytics.

Skills

B2B Marketing

Digital Marketing

Content Development

SEO/SEM

Analytical Skills

Communication Skills

Education

Marketing Degree

CIM Qualification

Tools

Marketing Automation Tools

Social Media Platforms

Job description

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Job Description Marketing and Communications Manager

Position Description
Bring your creativity and strategic flair to life as our Marketing and Communications Manager - where big ideas meet real impact.

This diverse role with see you take responsibility for the orchestration and execution of marketing and marketing-related business development activities to generate leads and drive business growth. You will primarily focus on developing and executing strategic marketing plans for our London Business Unit. This role encompasses a wide variety of activities, such as content development, research, partner management, supplier management, digital and social media, PR and events. You will oversee the planning, management and execution of all activity to achieve high quality, effective work, and also measure the effectiveness of all deliverables on an ongoing basis.

CGI was recognised in the Sunday Times Best Places to Work List 2024 and has been named one of the 'World's Best Employers' by Forbes magazine. We offer a competitive salary, excellent pension, private healthcare, plus a share scheme (3.5% + 3.5% matching) which makes you a member not just an employee. We are committed to inclusivity, building a genuinely diverse community of tech talent and inspiring everyone to pursue careers in our sector, including our Armed Forces, and are proud to hold a Gold Award in recognition of our support of the Armed Forces Corporate Covenant. Join us and you'll be part of an open, friendly community of experts. We'll train and support you in taking your career wherever you want it to go.

This is a hybrid working role with London office attendance. Some additional UK wide travel may also be required. This role may be filled at the Manager or Director level depending on your level of experience and expertise.

Your future duties and responsibilities
You will work closely with the BU leadership teams, the rest of the UK & Australia (UK&A) MarComms team, and the Global MarComms team on raising market awareness, enabling and supporting business development and developing client relationships to drive pipeline and overall business growth. Reporting directly to the UK&A Marketing Communications VP you will have line management responsibility for any BU specific Marketing Consultant activity.

Key Tasks:

• Plan and manage the timely and cost effective delivery of marketing and communications programmes that support the objectives of the business.
• Develop and deliver the overall marketing strategy to support the BU Business Plan, including developing strategies for positioning CGI as a partner and employer of choice, and ensuring all activities are aligned with the CGI brand.
• Develop relevant content and adopt multiple tactics such as events, digital, social media, sales support activities, client based marketing and deal based marketing to support the objectives of the BU.
• Manage digital marketing campaign efforts including marketing automation, SEO, SEM, social media marketing, email marketing and brand awareness campaigns
• Utilise data-driven insights and analytics to monitor campaign performance, identify trends, and optimise marketing efforts
• Monitor industry trends competitor activities and emerging markets to identify opportunities for innovation and competitive advantage
• Work with the rest of the UK&A and Global MarComms teams to inform, utilise and collaborate on best practice and shared activities.

Required qualifications to be successful in this role
• Marketing Degree, CIM or similar marketing qualification
• Excellent communicator with good verbal and written skills
• Extensive & relevant B2B marketing experience, ideally in the IT or professional services sector
• Possess an understanding of go-to-market strategies, automation and analytics a
• A proven track record of successfully implementing growth-oriented marketing campaigns.
• Strong analytical, administrative and organisational skills and great attention to detail
• Ability to manage multiple initiatives across a complex business and within this context maintain relationships across all levels of the organisation and manage multiple stakeholders
• An understanding of the Scottish market, both Public and Private Sectors would be beneficial
• Self-starter and proactive - able to work to tight deadlines, sometimes under pressure, and manage a varied work portfolio
• Ability to work in an inclusive manner, team orientated and willing to support others to wachieve their goals in line with CGI's values.

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Together, as owners, let's turn meaningful insights into action.

Life at CGI is rooted in ownership, teamwork, respect and belonging. Here, you'll reach your full potential because...

You are invited to be an owner from day 1 as we work together to bring our Dream to life. That's why we call ourselves CGI Partners rather than employees. We benefit from our collective success and actively shape our company's strategy and direction.

Your work creates value. You'll develop innovative solutions and build relationships with teammates and clients while accessing global capabilities to scale your ideas, embrace new opportunities, and benefit from expansive industry and technology expertise.

You'll shape your career by joining a company built to grow and last. You'll be supported by leaders who care about your health and well-being and provide you with opportunities to deepen your skills and broaden your horizons.

Come join our team-one of the largest IT and business consulting services firms in the world.

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