Senior Marketing Manager

YourPrime; Greater London; Remote; GBP 50,000 - 90,000; Full time

Job summary

An innovative RegTech company is seeking a Senior Marketing Manager to lead their marketing function. This role involves developing comprehensive marketing strategies to drive organic growth and enhance brand presence. You will collaborate with various teams to ensure marketing efforts align with customer needs and business objectives. If you have extensive experience in B2B marketing, particularly within the RegTech industry, and are passionate about digital marketing, this is an exciting opportunity to make a significant impact in a fast-growing company.

Qualifications

• Extensive experience in B2B marketing roles, ideally in RegTech.
• Proven expertise in digital marketing strategies and analytics.

Responsibilities

• Develop and implement B2B marketing strategies aligned with company goals.
• Drive organic growth through SEO and optimized user journeys.

Skills

SEO

Digital Marketing

Content Marketing

Project Management

Stakeholder Collaboration

Analytics

Lead Generation

Communication Skills

Education

Bachelor's Degree in Marketing or related field

Tools

Google Analytics

Zoho

Job description

This range is provided by YourPrime. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Senior Marketing Manager – RegTech SAAS (AML)

Location: London, UK (Remote – Work from Home)

About the Company

The client is a fast-growing RegTech company specialising in AML, KYC, and compliance solutions tailored to multiple industries. As a business in its scale-up phase, they are known for their innovation and adaptability in a competitive market. They are now seeking a Senior Marketing Manager to take ownership of their marketing function and drive organic growth, digital strategy, and brand development to support their global ambitions.

The Role

The Senior Marketing Manager will report directly to senior leadership and will be responsible for developing and executing a comprehensive marketing strategy. The role requires a professional who can balance strategic planning with hands-on implementation, delivering impactful campaigns to improve lead generation, organic growth, and brand presence in the RegTech space.

Senior Marketing Manager RegTech SAAS (AML) - Key Responsibilities

• Develop and implement a B2B marketing strategy to align with the company’s goals and target audience within the RegTech industry.
• Drive organic growth through improved SEO, optimised website performance, and enhanced user journeys to increase engagement and conversion rates.
• Manage relationships with external marketing agencies to ensure campaigns are aligned with the company’s objectives and deliver measurable results.
• Create and oversee a content marketing plan, including blogs, whitepapers, webinars, and case studies, to establish thought leadership.
• Collaborate with the sales team to design targeted campaigns and provide supporting collateral that strengthens lead generation and nurturing efforts.
• Monitor and analyse marketing performance using tools such as Google Analytics and Zoho, leveraging insights to make data-driven improvements.
• Identify and pursue opportunities for event participation, awards submissions, and branding initiatives to enhance the company’s visibility.
• Work closely with internal teams, including product, UI/UX, and sales, to ensure marketing efforts are aligned with customer needs and broader business objectives.
• Stay informed on industry trends and competitor activity to adapt and refine marketing strategies proactively.
• Extensive experience in a senior B2B marketing role, ideally within the RegTech industry
• Proven expertise in digital marketing strategies, including SEO, analytics, and lead generation.
• Demonstrated success in creating and executing strategic marketing plans that deliver measurable results.
• Proficiency with marketing and analytics tools such as Zoho, Google Analytics, or similar platforms.
• Strong project management and stakeholder collaboration skills.
• Excellent written and verbal communication skills, with a flair for producing impactful marketing materials.
• Ability to adapt and thrive in a fast-paced, scaling environment.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Software Development and Financial Services

Referrals increase your chances of interviewing at YourPrime by 2x

Get notified about new Marketing Manager jobs in London Area, United Kingdom.

Social Media Manager for UK DTC Company (Remote)

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 3 weeks ago

London, England, United Kingdom 1 month ago

London, England, United Kingdom 1 month ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 2 months ago

Demand Generation Manager | £60K, Remote

Senior International Marketing Manager, UK

Greater London, England, United Kingdom 2 days ago

London, England, United Kingdom 2 days ago

London, England, United Kingdom 1 week ago

London Area, United Kingdom $50,000.00-$100,000.00 5 days ago

London, England, United Kingdom 1 month ago

Greater London, England, United Kingdom 2 weeks ago

Director of Field & Partner Marketing - EMEA

London, England, United Kingdom 1 month ago

City Of London, England, United Kingdom 2 weeks ago

Marketing Communication and Media Manager

London, England, United Kingdom 3 weeks ago

London, England, United Kingdom 2 weeks ago

VP of Growth Marketing - London / Remote from the UK

London, England, United Kingdom 3 days ago

London, England, United Kingdom 2 hours ago

London, England, United Kingdom 4 days ago

Executive Communications / Social Media Manager

London, England, United Kingdom 2 months ago

London, England, United Kingdom 1 week ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 3 weeks ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 2 months ago

London, England, United Kingdom 1 month ago

Customer Expansion Marketing Manager, EMEA

Greater London, England, United Kingdom 3 weeks ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.