Marketing Analytics: Data-Driven Insights Specialist

Placements24; Southampton; Presencial; GBP 19 000 - 29 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Medical aid

Retirement fund

Training & development

Team events

Resumo da oferta

Placements24 is seeking a highly analytical Digital Marketing Analyst to join our fast-growing digital agency. You will measure campaign effectiveness, identify trends, and provide actionable insights to drive decisions across SEM, SEO, social, email, and display channels.

You will build dashboards, define KPIs, and present findings to both technical and non-technical stakeholders, enabling data-driven marketing across a diverse client portfolio.

Qualificações

• Bachelors in a quantitative field (Statistics/Math/Economics/Marketing Analytics).
• Minimum 3 years in digital marketing analytics or data analysis.
• Proficiency in Google Analytics; familiarity with other platforms (Adobe Analytics) is a plus.
• Strong knowledge of SEM, SEO, Social, Email and Display channels.

Responsabilidades

• Collect and analyze data from digital marketing channels.
• Develop dashboards and reports for internal teams and clients.
• Identify KPIs and track progress toward marketing objectives.
• Analyze campaign performance, website traffic, user behavior, and conversions.
• Provide insights to optimize ROI and customer acquisition.
• Perform A/B testing analysis and guide experimentation strategies.
• Present findings clearly to both technical and non-technical audiences.

Conhecimentos

Analytical

Detail-oriented

Communication

Presentation

Formação académica

Bachelors in Statistics/Math/Economics

Ferramentas

GA

Tableau

Power BI

Data Studio

SQL

Descrição da oferta de emprego

Placements24 is seeking a highly analytical Digital Marketing Analyst to join our fast-growing digital agency. You will measure campaign effectiveness, identify trends, and provide actionable insights to drive decisions across SEM, SEO, social, email, and display channels.

You will build dashboards, define KPIs, and present findings to both technical and non-technical stakeholders, enabling data-driven marketing across a diverse client portfolio.