Lead Generation Specialist

TieTalent; Sheffield; On-site; GBP 25,000 - 35,000; Full time

Job summary

An innovative technology firm is seeking a proactive Lead Generation Specialist to drive customer engagement and sales. In this entry-level role, you'll harness your communication skills to identify and qualify leads, manage customer relationships, and contribute to a dynamic sales pipeline. You'll have the opportunity to develop your skills in a supportive environment while adhering to industry standards. This is a fantastic opportunity for someone eager to start their career in sales and make a significant impact in a growing company.

Qualifications

• Strong communication skills are essential for connecting with prospects.
• Experience in sales processes and research techniques is beneficial.

Responsibilities

• Identify and nurture potential customers through cold calling and email campaigns.
• Maintain an accurate lead generation database and conduct market research.

Skills

Verbal Communication

Written Communication

Sales Processes Understanding

Research Skills

CRM Proficiency

Adaptability

Problem-Solving

Tools

CRM Tools

Lead Generation Tools

Job description

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About

You will be responsible for identifying, qualifying, and nurturing potential customers through various methods including cold calling, email campaigns, and prospecting to our existing base, to feed them into the sales pipeline. This role involves researching potential clients, initiating contact, building relationships to generate appointments and leads, and managing existing customers to minimize churn and facilitate re-signs.

Key Responsibilities

1. Lead Identification & Generation: Research, track, and maintain a database of potential customers.
2. Lead Qualification: Contact prospects to assess their suitability and potential for conversion.
3. Communication & Outreach: Make outbound calls, send targeted email campaigns, and engage prospects via social media.
4. Database Management: Keep the lead generation database accurate and up-to-date.
5. Customer Research: Conduct market research to identify leads and understand customer needs.
6. Lead Nurturing: Build relationships with prospects at various sales stages.
7. Cross-sell and Up-sell: Manage existing small business customers to identify opportunities for additional sales and reduce churn.

Development

Proactively seek feedback for personal growth, undertake relevant training, and stay informed about market changes.

Communication

Employ effective communication, negotiation, and influencing skills to meet targets. Uphold company values and stay updated with company news.

Compliance

Adhere to ISO 9001 standards, health and safety regulations, and GDPR confidentiality requirements.

Skills & Experience

• Strong verbal and written communication skills.
• Understanding of sales processes and techniques.
• Research skills for identifying and qualifying leads.
• Proficiency with CRM and lead generation tools.
• Adaptability and problem-solving skills.

Nice-to-have Skills

• Communication
• Database Management
• Market Research

Location & Work Details

• Based in Sheffield, England.
• Full-time, Entry level position.
• Industry: Technology, Information, and Internet.