Lead Generation Specialist

Raw Selection; Leeds; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading executive search firm in Leeds is seeking a detail-oriented Lead Generation Specialist to drive demand and enhance marketing efforts. The role involves B2B lead generation, nurturing leads through the sales funnel, and optimizing strategies for growth. Ideal candidates will have 3-5 years of experience in a similar role, strong writing skills, and a data-driven approach.

Qualifications

• 3-5 years in a B2B marketing or lead generation role.
• Experience managing multiple campaigns and deadlines.
• Knowledge of email marketing and digital channels.

Responsibilities

• Conduct B2B lead generation via email, CRM, and LinkedIn.
• Develop data-driven nurture journeys to convert leads.
• Test and optimize strategies for growth opportunities.

Skills

Data-driven

Strong English writing skills

Content creation

Curious and proactive

Education

Marketing qualification or relevant experience

Tools

CRM

Email marketing

Salesforce

Job description

Join Raw Selection – An Executive Search Firm

About Us

Raw Selection is a genuine executive search firm located in Leeds City Centre, specializing in working with Private Equity firms to secure executive talent. Founded in 2017 by Alex Rawlings, our goal is to become the No.1 executive search firm in Private Equity. We are seeking a detail-oriented and driven Lead Generation Specialist to help us enhance our marketing efforts and achieve ambitious growth.

What We Offer

• Access to UHNW clients, including prestigious financial services companies.
• A dynamic, non-bureaucratic environment that values innovative ideas.
• Opportunities to build a personal brand within a niche market.
• A high-performance culture with supportive and ambitious colleagues.

Role Overview

The Lead Generation Specialist will drive demand and build quality pipelines by:

• Demand Generation: Conducting B2B lead generation via email, CRM, content, and LinkedIn to attract and convert prospects.
• Nurture & Conversion: Developing data-driven nurture journeys to move leads through the sales funnel.
• Content & Engagement: Using relevant content and LinkedIn strategies to generate interest and trust.
• Experiment & Optimize: Testing and iterating to uncover new growth opportunities and improve performance.

Candidate Requirements

Must-Haves:

• 3–5 years in a B2B marketing or lead generation role.
• Data-driven with a focus on measurable results.
• Strong English writing skills and content creation confidence.
• Experience managing multiple campaigns and deadlines.
• Knowledge of email marketing, CRM, and digital channels.
• Marketing qualification or relevant experience.
• Curious, proactive, and eager to improve.

Nice-to-Haves:

• Experience with marketing automation and nurture flows.
• Understanding of sales funnels and conversion tactics.
• Familiarity with Salesforce or similar CRM systems.
• Interest in AI and automation tools.

Ideal Candidate Traits

• Enjoys combining sales and marketing efforts.
• Analytical thinker who loves data analysis.
• Self-driven and organized.
• Proven track record of exceeding expectations.
• High attention to detail and quality.
• Open to making and learning from mistakes.

Next Steps

If you are high-performing, commercially minded, and committed to excellence, please apply now or send your CV and a short introduction to [e-mail].

Additional Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing and Sales
• Industries: Staffing, Recruiting, and Executive Search Services