Hybrid Analytics Lead, Lifecycle Growth

Zilch; United Kingdom; Hybrid; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Pension scheme

Death in Service scheme

Income protection

Share options scheme

£200 WFH setup

Hybrid working

Job summary

Zilch is seeking a hands-on analytics leader to guide a small team of product analysts within the Customer Growth and Lifecycle domain. You will partner with the Director of Product and cross-functionally with Marketing, Risk, and Finance to tie data to commercial outcomes.

You’ll own the analytics strategy for lifecycle stages—from acquisition through activation, retention, and cohort profitability—while building dashboards, experimenting, and championing evidence-led decisions across the

Qualifications

• 6+ years in product analytics or insight-focused roles in fast-growth environments.
• 2+ years leading a team of analysts.
• Excellent communication skills with senior stakeholders.
• Comfort with credit risk concepts and related metrics.
• Strong analytics foundation with advanced SQL and data modelling.
• Experience designing and running experiments to influence decisions.
• Ability to operate at strategic and tactical levels with data.
• Exposure to payments or regulated financial environments is a plus.

Responsibilities

• Own the analytics strategy for the Customer Lifecycle domain from acquisition to profitability.
• Collaborate horizontally across Lifecycle squads and align analytics to domain goals.
• Identify cohort payback, funnel economics, and risk-adjusted value; challenge outputs with conviction.
• Build pragmatic experimentation capabilities with clear hypotheses and readouts.
• Develop dashboards and frameworks to increase stakeholder self-sufficiency.
• Grow and coach the analytics team; raise technical standards and clarity on expectations.
• Act as the primary analytics partner for Lifecycle product leadership.
• Raise evidence-based decision making over opinion-led approaches.

Skills

Product analytics

Team leadership

Stakeholder communication

Credit risk concepts

SQL proficiency

Experimentation design

Data-driven decisions

Payments domain knowledge

Tools

Snowflake

dbt

Looker

Job description

Zilch is seeking a hands-on analytics leader to guide a small team of product analysts within the Customer Growth and Lifecycle domain. You will partner with the Director of Product and cross-functionally with Marketing, Risk, and Finance to tie data to commercial outcomes.

You’ll own the analytics strategy for lifecycle stages—from acquisition through activation, retention, and cohort profitability—while building dashboards, experimenting, and championing evidence-led decisions across the