Head of SDR Growth & Coaching

WYN; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

WYN, a fast-growing AI-native services startup in London, is seeking an SDR Manager to build a world-class outbound engine from day one. You’ll coach, recruit and ramp a high-performing SDR team, partner with AEs and leadership, and own the playbook that powers growth.

You’ll shape onboarding, coaching cadence, and sequences, while leveraging AI tools to research accounts, personalize outreach and generate qualified pipeline.

Qualifications

• 3–5 years' SDR/BDR leadership experience
• Proven track record of building outbound engines
• Strong coaching and people development skills
• Experience with CRM tools and sales tech (HubSpot, etc)
• Ability to recruit and grow a team, including agencies
• Data-driven with CRM discipline and reporting

Responsibilities

• Train and mentor SDRs through regular 1:1s and coaching
• Sharpen cold-calling skills and convert meetings
• Own outbound playbook: scripts, sequences and talk tracks
• Recruit SDRs and build a strong talent pipeline
• Own onboarding and ramp-up so new hires are productive fast
• Champion the use of AI to research accounts and generate leads
• Maintain CRM discipline and regular pipeline reviews
• Set team targets and report forecasts to leadership
• Collaborate with AEs and Sales leadership on targeting and handovers
• Partner with Marketing on inbound lead handling and feedback
• Keep improving outreach across phone, email and LinkedIn
• Build a high-performing, growth-oriented team with clear progression

Skills

Coaching

Leadership

Outbound

Sales analytics

CRM discipline

HubSpot

AI in sales

Recruiting

Team building

Tools

HubSpot

ZoomInfo

Cognism

Apollo

Nooks

Job description

WYN, a fast-growing AI-native services startup in London, is seeking an SDR Manager to build a world-class outbound engine from day one. You’ll coach, recruit and ramp a high-performing SDR team, partner with AEs and leadership, and own the playbook that powers growth.

You’ll shape onboarding, coaching cadence, and sequences, while leveraging AI tools to research accounts, personalize outreach and generate qualified pipeline.