Head of Marketing - D2C Ecommerce

TN United Kingdom; London; On-site; GBP 60,000 - 100,000; Full time

Job summary

An innovative UK-based Ecommerce brand is seeking a Head of Marketing to lead customer acquisition strategies across both digital and offline channels. This role involves managing budgets, nurturing partnerships, and optimizing site traffic for improved conversion rates. As the business grows, you will have the opportunity to scale the marketing team and expand efforts into new markets. If you are a creative thinker with strong analytical skills and experience in marketing, this is a fantastic opportunity to make a significant impact in a dynamic environment.

Qualifications

• Experience in developing customer acquisition strategies across channels.
• Strong analytical skills for budget management and performance tracking.

Responsibilities

• Develop and execute customer acquisition strategies for digital and offline channels.
• Manage marketing budget and optimize spending for effective results.
• Collaborate with marketing team to enhance site traffic and conversion rates.

Skills

Customer Acquisition Strategies

Digital Marketing

Budget Management

Stakeholder Management

Analytical Skills

Creative Problem Solving

Job description

Social network you want to login/join with:

Head of Marketing - D2C Ecommerce, London

Client:

Blu Digital

Location:

London, United Kingdom

Job Category:

Other

EU work permit required:

Yes

Job Reference:

368638ac0bf3

Job Views:

11

Posted:

29.04.2025

Expiry Date:

13.06.2025

Job Description:

Head of Marketing - D2C Ecommerce

Location: London

My client, a growing UK-based Ecommerce brand, is seeking an experienced Head of Marketing to join their team, reporting directly to the CMO, with opportunities to scale the team as the business grows.

You will develop and execute customer acquisition strategies across digital and offline channels, focusing on attracting high-quality new customers. You will manage the budget to ensure smart investment and effective spending, while nurturing relationships with existing brand and affiliate partners to drive repeat business. As the business expands, you’ll help scale acquisition efforts into new geographies. You’ll work closely with the wider marketing team to optimize site traffic and improve conversion rates.

A solid understanding of both digital and offline performance channels is essential. You should be confident working with internal and external stakeholders, analytically minded to ensure efficient budget use, and creative in solving challenges as they arise.

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