Head of Finance

Mumsnet; Greater London; Hybrid; GBP 70,000 - 100,000; Full time

Job summary

A leading parenting platform in the UK is seeking a Head of Finance to lead the finance function and support the CEO. This senior role focuses on financial accuracy, managing budgeting, cashflow, and reporting while guiding commercial decisions. Candidates should be fully qualified accountants with experience in finance leadership and possess strong skills in management reporting and forecasting. Join a dynamic team at a pivotal time for the business, with hybrid working options and a range of interesting benefits.

Benefits

Buy More Holiday Scheme

Cycle2Work Scheme

EMI Share Options Scheme

Employee Assistance Programme

Mumsnet Workplace Pension Scheme

Electric Vehicle Scheme

Bespoke Learning Subscriptions

Leisure & Retail Perks

BUPA Private Medical or Dental Cover

Enhanced Parental Leave

Wellness Benefits

Monthly Team Social Events

Annual Team Bonus Opportunities

Qualifications

• Experience in a senior finance role such as Head of Finance or Financial Controller.
• Good commercial instincts, with ability to explain financial performance.
• Highly organised, detail-focused, with collaborative working style.

Responsibilities

• Own end-to-end finance function including management accounts and forecasting.
• Lead performance and revenue reporting for the leadership team.
• Oversee cashflow forecasts and billing across revenue streams.
• Manage and support the finance team, setting clear standards.

Skills

Management reporting

Cashflow management

Financial controls

Spreadsheet skills

Commercial instincts

Education

Fully qualified accountant (ACA, ACCA or CIMA)

Tools

Google Sheets

Excel

Job description

The role

Mumsnet is looking for a hands‑on Head of Finance to lead the day‑to‑day finance function and act as a close partner to the CEO and leadership team.

This role owns financial accuracy, control and delivery across the business, while also playing a key supporting role in commercial decision‑making and planning. You will translate strategy into robust financial plans, ensure the business has clear visibility on performance and cash, and continuously improve how finance supports decision‑making.

As Mumsnet develops new revenue streams, this role is central to building clarity, discipline and confidence in the numbers.

This is a senior, practical role for someone who enjoys being close to the detail but wants exposure to broader commercial thinking in a growing digital business.

What You’ll Be Doing

Finance ownership and control

• Own the end‑to‑end finance function, including management accounts, forecasting, budgeting, cashflow and statutory reporting
• Ensure monthly reporting is timely, accurate and clearly explained, with meaningful variance analysis
• Maintain strong financial controls across revenue, costs, payroll and working capital
• Manage relationships with auditors, tax advisers, banks and other external partners

Performance reporting and insight

• Lead weekly performance and revenue reporting, turning data into clear, practical insight for the leadership team
• Build and maintain financial models to support planning, forecasting and commercial discussions
• Support the development and tracking of unit economics across major revenue streams, including advertising, subscriptions and data‑led products
• Work closely with the CEO to sense‑check assumptions, highlight risks and surface trade‑offs

Cashflow and operational finance

• Produce weekly cashflow forecasts and longer‑term cash planning
• Oversee billing, accounts receivable and credit control across all revenue streams
• Manage accounts payable and supplier contracts, partnering with budget holders to improve cost control and efficiency
• Prepare payroll and ensure accuracy and compliance across all related processes

Planning and forecasting

• Lead the annual budgeting process and regular re‑forecasting cycles
• Support scenario planning and sensitivity analysis to help leadership understand options and constraints
• Improve forecast consistency and reliability over time

Systems and process improvement

• Drive incremental improvements in finance systems, reporting and processes
• Reduce manual work and improve clarity, speed and consistency in finance outputs
• Ensure finance information integrates effectively with wider business reporting

Team leadership

• Lead, develop and support the finance team
• Set clear standards for accuracy, ownership and delivery

What Success Looks Like In Your First 6‑12 Months

• Leadership has confidence in the numbers and uses them actively in decision‑making
• Management reporting is clear, fast and consistent
• Cashflow forecasting is reliable and regularly informs operational decisions
• The basics of unit economics are well understood and visible across key revenue streams
• Finance processes run smoothly with less friction for the wider business
• The finance team feels supported, organised and effective

Requirements

What we’re looking for

• Experience in a senior finance role such as Head of Finance, Senior Finance Manager or Financial Controller
• Fully qualified accountant (ACA, ACCA or CIMA)
• Strong grounding in management reporting, forecasting, cashflow and financial controls
• Good commercial instincts, with the ability to explain financial performance clearly to non‑finance colleagues
• Strong spreadsheet skills (Google Sheets and/or Excel), including financial modelling and analysis
• Experience leading or mentoring a small finance teamHighly organised, detail‑focused and pragmatic, with a collaborative working style
• Comfortable working closely with senior stakeholders and translating strategy into numbers
• Alignment with Mumsnet’s values and culture

Benefits

Who we are
Mumsnet is the UK's biggest website for parents, and our purpose is to make their lives easier. We’re the biggest forums in Europe, offering content, bloggers, videos, events and campaigns 24/7. We focus on steady, sustainable growth and value agility, collaboration, and a growth mindset.

Working Environment

📍 Hybrid: 2 days/week at our Kentish Town office (although it's possible to do more office days if it suits you).

Benefits

• ☀️ Buy More Holiday Scheme — extra holiday days can be purchased.
• 🚲 Cycle2Work Scheme* — discounted bike purchase.
• 📈 EMI Share Options Scheme (After 12 Months) — equity options.
• 🫶🏼 Employee Assistance Programme — confidential support.
• 🪙 Mumsnet Workplace Pension Scheme — pension contribution.
• 🚗 Electric Vehicle Scheme* — low‑rate EV.
• 📗 Bespoke Learning Subscriptions + Weekly “Drop Everything and Learn” Time — learning time.
• 🛍️ Leisure & Retail Perks via Perkbox — discounts.
• 👩🏽⚕️ BUPA Private Medical or Dental Cover* — private cover.
• 🍼 Enhanced Parental Leave — extra bonding time.
• 🧘🏽 Wellness Benefits (Daily Workouts & Meditations via Perkbox) — wellness resources.
• 🍕 Monthly Team Social Events — social events.
• 💸 Annual Team Bonus Opportunities — bonus based on team performance.

Eligible upon successful completion of probationary period

Where we are

We are in the office on Wednesdays and Thursdays, and are based in sunny Kentish Town, where you’re never more than 500 metres away from a sourdough pizza and an elaborately refurbished pub.

Want to know more

Check out Mumsnet: Our Culture — our guide to what it’s like to work at Mumsnet. Read about our mission, our vision, our values and the behaviours we expect of the people who work at Mumsnet.